More From Rachel Strugatz
Kris Jenner Talks With Tommy Hilfiger About Growing Kylie’s Business
Jenner talked about the success of "Keeping Up With the Kardashians," which just signed a long-term contract…
Pop-ups: L’Oréal’s Retail Strategy for Prestige Beauty?
The Yves Saint Laurent Beauty SoHo pop-up shop opens this week.
Influence Peddler: When Is There Too Much of a Good Thing?
Exactly how much do followers care about sponsored posts?
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Neiman Marcus Takes On Indie Beauty
It's the latest department store to showcase a crop of emerging brands.
Influencers Drive Blockbuster Revolve Sales, Kick Off #Revolveawards
Content creators are responsible for the majority of the site's revenue.
DIGITAL DOWNLOAD: Revolve Wins With Influencers, Launches #Revolveawards
The retailer said influencers drive the majority of the site's revenue.
La Prairie’s ‘Swissness’ Dictates Retail Concept
Bloomingdale's 59th Street is the first store in North America with the updated La Prairie look.
Digital Download: Chriselle Lim, the Superinfluencers’ Outlier
Lim is forging her own path, starting with the launch of production company, Cinc Studios.
Briogeo Looks to Skin Care to Innovate, Launches ‘Sheet Mask’ for Hair
The brand's new mask contains a plastic shower cap infused with product.
Influence Peddler: Danielle Bernstein Designs for Seven For All Mankind, Splendid
Bloomingdale's is the exclusive retailer to carry the capsule collection codesigned by the influencer.
YSL Beauty Taps Adam Levine as Digital Only Fragrance Ambassador
Levine will not appear in any print ads.
‘Natural’ Beauty: Does It Mean Anything?
The definition of "natural" is at the discretion of a brand's founder, resulting in a confused consumer.
Influence Peddler: Sun Kiss Alba’s Alba Ramos’ Natural Life
The natural beauty influencer talks about creating her own product and non-toxic beauty.
Philosophy Turns to Influencers for China Launch
The brand is seeing sales in the region that are three times those of original projections.
‘Superinfluencer’ Something Navy Soars at Nordstrom
Arielle Charnas is said to have driven more than $1 million in sales for her exclusive line with the retailer…