More From Kellie Ell
Lululemon Unveils First Footwear Collection
The inaugural assortment includes four women's running shoes. Men's are coming in 2023.
EXCLUSIVE: Period-panties Brand Thinx Enters Walmart
The business, in which Kimberly-Clark recently purchased a majority stake, is in growth mode.
EXCLUSIVE: Roman Sipe Named Creative Director of Men’s Division at Cosabella and Journelle
Sipe will also cross collaborate on the luxury lingerie brand and boutique's women's division.
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Lingerie Trade Show Curve in Full Swing in New York
The intimate apparel trade show makes an appearance in New York, before moving to L.A. next week.
MAGIC and Curve Trade Shows Return to New York Despite Macro Challenges
Buyers seek out optimistic colors and prints, while brands try to navigate new crises.
Victoria’s Secret’s Comeback Includes Underwear for Teens, Plus-size and New Moms, Among Others
CEO Martin Waters says, "the haters have gone away…people we know and love are proud of us again."
Victoria’s Secret Increases Revenues, But Warns of Continued Macro Headwinds
Supply-chain issues and the absence of stimulus checks might curtail growth in the near term, the company…
EXCLUSIVE: American Eagle Outfitters Logs $420 Million Annual Profit
But the retailer offers a conservative forward-looking guidance based on macro uncertainties.
EXCLUSIVE: American Eagle Brand Hosts Country Club-style Party in Metaverse
The retailer's latest campaign, "Members Always," includes virtual events across Snapchat, TikTok, Roblox and…
Target’s Remarkable Run Continues Amid Uncertain Times
The big-box retailer navigates crisis on top of crisis, determined to grow.
Victoria’s Secret Invests $7 Million in Female-founded Businesses
The initiative is the retailer's latest efforts to become "the world's biggest and best advocate for women."
Kimberly-Clark Acquires Majority Stake in Period-panty Brand Thinx
The terms of the transaction have not been disclosed. But the personal hygiene company has previously…
Rihanna’s Savage x Fenty Lingerie Store Coming to New York City
The megastar has signed a 10-year lease to open a brick-and-mortar store in Brooklyn, N.Y., sources say.
Brandon Maxwell and Walmart Celebrate One Year Together
Walmart's spring Free Assembly and Scoop collections, of which Maxwell is the creative director, launches…
Soma Arrives In Manhattan With Weekend Bra Pop-up Shop
The space marks the lingerie retailer's first brick-and-mortar experience in New York.