More From Kate Nishimura
‘DTC Friday’ Is Here. Does Retail Need a New Holiday?
In the wake of the direct-to-consumer revolution, digitally native brands have banded together to offer…
Can a Bra Fix Your Posture? This DTC Brand Thinks So
Kinflyte, a new women's lifestyle brand, focuses on back-saving staples like bras and underwear.
Patagonia’s ReCrafted Program Gives New Life to Garments Destined for Landfills
Patagonia is expanding on its mission to keep its garments in service as long as possible with a new program…
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‘Tis the Season to Get Hacked? Why Most Shoppers Don’t Trust Your Cyber Security
While consumers are gearing up to shell out on holiday gifts, they're also wary of cyber threats during the…
More Consumers Are Loyal To Brands Than Ever Before. Is DTC the Cause?
Shoppers are more loyal to brands than ever before, and the explosive growth of direct-to-consumer may…
These New Vibrating Sneakers Give Gamers a Multi-Sensory Experience
A new footwear solution allows gamers to "feel" the sounds of their favorite video games through the soles of…
With Skate Shoe Brand Straye, BBC International Aims for Another Champion
BBC International is hoping it might have another Champion on its hands with skateboarding shoe brand Straye.
Oft-Ignored Gen X Could Be This Season’s Holiday Shopping Savior
According to the NPD Group's 2019 Holiday Purchase Intentions Survey, Gen X consumers ages 40-54 have major…
Could Chinese Laundry Be Leaving China? The Company’s COO Says Yes
For American footwear label Chinese Laundry, the status quo simply won't suffice. According to COO Stewart…
In the Wake of Recent Stumbles, Are The RealReal and Rent the Runway Still Attractive to Investors?
While shoppers are eagerly adopting resale and rental, slip-ups at The RealReal and Rent the Runway could…
In the Retail Shipping Wars, Fast Could Weigh Out Over Free
Though Amazon has raised consumers' expectations for all types of deliveries, many would be willing to buy…
Here’s How Sustainability Leader Patagonia Builds ‘Supply Chains That Didn’t Exist’
Patagonia has long been recognized as one of the world's most outspoken corporate entities in the fight to…
Consumers Wouldn’t Care if These Fashion Brands Went Out of Business
A new WD Partners report reveals consumers' love-hate relationship with Amazon and the fashion brands they…
Hot or Not? This ‘Prediction Engine’ Helps Retail Chase the Right Trends
Product intelligence tool TrendPulse now includes augmented predictive analytics capabilities for the…
Recession Fears Drive Shoppers to Private Labels
In a perhaps welcome shift for retailers, the threat of an impending financial downturn is driving shoppers…