More From Faye Brookman
They Have Their Eyes on the Thighs
NEW YORK -- Products created to thin thighs could also fatten profits.
Inspired by the success in department…
Beauty’s New Measure: the Quick and the Dead
NEW YORK -- Once purely an art, cosmetics merchandising is becoming a science.
The advent of scanner and…
CCA’s Five Percent Solution
EAST RUTHERFORD, N.J. -- The skin care brands of CCA Industries aren't as well known as those of, say…
Lipstick Puts Smiles on Mass Retailers’ Faces
NEW YORK -- Mass market retailers finally have a reason to smack their lips.
The enthusiasm is due to a crop of
…
Revco/Hook Merger: Latest in a Series
NEW YORK -- The big continue to get bigger in the chain drugstore industry, at the expense of smaller…
A New Heavyweight Lands in Manhattan
NEW YORK -- With one bold move, Woolworth Corp.'s Rx Place Drug Marts has become Manhattan's third-largest…
FMG Trying to Bridge Gap From Mass to Class
NEW YORK -- The Fragrance Marketing Group is trying to straddle the mass-class divide.
As the lines between…
Retailers Hungry for New Fragrances
NEW YORK -- Mass market retailers have been grumbling lately when presented with a bevy of new products.
Space
…
Playing the Angles the Ruthless Way
LONG ISLAND CITY, N.Y. -- Ruthless Health & Beauty Aids is breaking the rules.
While most of the nation's…
Raley’s Aims to Stretch Out in Bath Area
NEW YORK -- Raley's, a West Coast supermarket chain, is exploring the possibility of featuring an expanded…
A Little Guy Shows How to do it
LINDEN, N.J. -- While Phar-Mor and Drug Emporium -- two deep discount drugstore leaders -- are battling back…
GNC Pumping Up its Cosmetics
NEW YORK -- Long known for its array of vitamins and diet supplements, General Nutrition Center stores are…
Eckerd Not Held Back By Bath Market Blues
LARGO, Fla. -- At a time when many mass marketers are wondering if they have expanded too far and too fast…
Line Saturation Puts Damper On Bath Biz
NEW YORK -- Too many toes in the tub.
That, say some mass market retailers, is why a number of them are afraid
…
Reviving Matchabelli’s Old Stars
DARIEN, Conn. -- Parfums de Coeur is cleaning the rust off a trio of fragrances that used to be mass market…