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Deborah Belgum

West Coast News Reporter

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More From Deborah Belgum

Max Mara Celebrates the Holidays With Pop-up Aspen Store

After a successful run last year, Max Mara returns to the Hotel Jerome with its iconic Teddy Bear coat…

Dior’s New Collab, Lagerfeld in Lisbon, Balmain’s Phygital Drop

Dior's Kim Jones collaborates with artist Otani, Karl Lagerfeld will design apartments in Lisbon, Balmain…

Eileen Fisher’s Newest Store Takes Advantage of Historic District Filled With Charm

The company's new location in Berkeley, Calif., is housed in a nearly 150-year-old structure with lots of…

Sunspel Is Mapping Out New Retail Territory in California

The company just opened its first store on the West Coast. Next year, the company is putting down retail…

Sheila Metzner’s Fashion Photography Journey on Display at the Getty Center in L.A.

Teaching herself to be a photographer while raising a family paid off, with premier assignments for fashion…

Mytheresa and Flamingo Estate Open a Holiday House Made of Gingerbread

Even the couch is made out of cookie batter.

Lulus, the Northern California Fashion Brand, Steps Back Into Retail With a Large Los Angeles Store

After vacating the retail scene in 2008 for digital sales, the affordable luxury label is experimenting with…

LVMH-backed Madhappy Takes the Wraps Off First Permanent West Hollywood Store

The L.A. brand has spent six years opening more than 20 pop-up stores around the country, preparing for this…

VICI Women’s Brand Testing the Market With Two Pop-ups in Southern California

The northern California clothing company, known for selling trend items at affordable prices, is going where…

Guess Inc.’s Third-quarter Earnings Show Slight Increase Over Last Year

Again, European sales led revenue growth while business in the Americas was disappointing.

Ron Herman, an Icon on the L.A. Retail Scene, Is Closing After More Than 45 Years in Business

The store known for discovering new brands and cutting-edge fashion will be shuttering its doors in December.

Ovation Hollywood Shopping Center Raises Curtain on $100 Million Remodel

Developers are hoping the third time is a charm for the center adjacent to tourist favorites TCL Chinese…

Von Dutch Launches Pop-up Stores in Los Angeles While Hunting for a Permanent Location

The early 2000s brand founded in Los Angeles continues its comeback with new products, but those trucker hats…

Hollywood Glam Teams Are Already Back at Work

As the SAG-AFTRA strike ends, the red carpet is back and along with it, hope for businesses and creatives…

Genny, the Sophisticated Italian Womenswear Brand, Opens Its First U.S. Store in Beverly Hills

The Southern California retail location is only the third outpost for the company, which has two other stores…