More From Chelsea Dobrosielski
90% of Shoppers Interested in Getting Texts From Your Brand
That's up from about 60 percent just a few years ago.
How to Court Consumers Grappling with ‘Quarantine Paradox’ and ‘Social Jet Lag’
To help retailers parse the factors influencing consumers, WGSN's Andrea Bell outlined some of the top-line…
Here’s What 2020 Was Like for Crocs, Genesco and Rocky Brands
The shoe makers summed up their projected full-year earnings, discussed their 2020 experiences and offered a…
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MeUndies Assembles Marvel-Themed Underwear, Loungewear
The basics brand's collection includes a onesie and dog hoodie, as well as shorts, tees, socks and a wide…
‘Bumpy’ 2021 Outlook Leaves Room for Sports Retail Growth: NPD
With sweatshirts and active bottoms leading activewear, NPD's Matt Powell expects new brands to enter the…
Dita Von Teese Teams Up With Playful Promises on Size-Inclusive Lingerie
The collaboration between burlesque star and plus-size lingerie brand is inspired by Von Teese's personal…
Merino Wool Sneaker Kickstarter Follows in Allbirds’ Footsteps
Talent Jogger's crowdfunding campaign resembles the 2014 Kickstarter Allbirds' co-founder started two years…
China Covid-19 Cases Hit Five-Month High, Prompt New Lockdown
While new cases are well below last winter's levels, China isn't taking chances, locking down Hebei's capital…
Nike Continues to Ride the Dunk Wave, Plans Six Spring 2021 Colorways
Several new designs have begun rolling out in Greater China with a North America launch scheduled for the…
Reebok’s Kung Fu Panda Collection Continues Streak of Animated Collabs
After debuting Minions and Tom & Jerry capsules late last year, Reebok kicks off 2021 with "Kung Fu Panda"…
Puma Engineers New Sneaker to ‘Withstand the Toughest Workouts’
The global sports brand touted the sneaker's stabilizing internal midsole, supportive TPU heel clip and…
SpongeBob Football Fans Can Wear Their NFL Pride
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K-Swiss Taps Wimbledon Winner Venus Williams as Brand Ambassador
The heritage tennis brand also tapped the Olympic gold medalist to be the face of its new "Club K-Swiss"…