More From Alexa Tietjen
The Artist and His Muse: Mario Dedivanovic, Kim Kardashian Talk Second Beauty Collab
"[Dedivanovic has] been working on formulas and colors for about a year now," said Kardashian.
EXCLUSIVE: MCM, Inter Parfums Announce Licensing Deal
MCM's new fragrance will bow in the first quarter of 2021.
EXCLUSIVE: James Charles to Front Beauty Competition Series on YouTube
The 20-year-old Youtuber — and his famous content creator friends — will lead the series.
Call It a Comeback: Jaclyn Cosmetics Relaunches With Highlighters
"The first launch sucked, but everybody deserves a second chance," said Hill.
Meet the Skin-care Brand Sourced From a 700-Acre, Private Sicilian Farm
Furtuna Skin is the Italian beauty brand making sustainability chic.
Olivia Palermo’s Eponymous Fashion Label Is Here
A first look at the Olivia Palermo Collection, which will bow in February.
EXCLUSIVE: Influencer Helen Owen Launches Swimwear Line at Revolve
Owen was Alo Yoga's first paid influencer and is a former recipient of Revolve's Breakout Ambassador of the…
Shane Dawson, Jeffree Star Makeup Collab Earns $54 Million in MIV
Nearly half of the total MIV came from YouTube content, according to Launchmetrics.
Something Navy Is Hiring a Ghostwriter
Arielle Charnas' brand has a number of postings live on LinkedIn.
EXCLUSIVE: Kesha’s Return to Music Comes With a Beauty Line
"My relationship to makeup is not purely to make me feel perfect or beautiful or filtered. It's more to make…
Why Do Instagram, Facebook Keep Banning Female Wellness Ads?
Facebook and Instagram's advertisement policies are preventing female self-care brands such as Queen V…
FTC Issues New Guide on How Influencers Should Disclose Partnerships
"As an influencer, it's your responsibility to make these disclosures, to be familiar with the Endorsement…
EXCLUSIVE: Violet Chachki Goes Dirty for Heretic Fragrance
The drag artist and burlesque performer is the collaborator and muse for Heretic's newest scent, Dirty Violet.
Facebook’s Karin Tracy on Using Mobile to Enhance the Buying Experience
"Creative is the most important lever you have," Tracy said at WWD's Apparel & Retail CEO Summit.
Danielle Bernstein, Joe’s Jeans Reunite After Successful Collaboration
Bernstein's first collaboration with Joe's resulted in the brand's single biggest sales day on its web site.