More From Alexa Tietjen
Khloé Kardashian Invests in Collagen Brand Dose & Co.
"Getting pregnant, I wanted to find ways to better myself. I became obsessed with this whole collagen…
Instagram Marks 10th Year With Shopping on IGTV, Test for Reels
For Instagram's 10th anniversary, the company celebrated by expanding its video shopping features.
Skin Health: It’s About the Fat, Too
Facial fitness has largely focused on the muscles of the face, but a new brand called Adipeau says dermal fat…
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MAC Cosmetics Is Piloting a Retail Concept in New York City
MAC Innovation Lab: Queens Center will test a variety of omnichannel experiences.
Mona May Curates 500-Piece Collection for Thrilling
The costume designer is partnering with the vintage e-commerce platform for the 25th anniversary of…
Influencer Sarah Cheung Launches Sacheu Beauty
Sacheu Beauty will debut on Sept. 25 with two beauty tools.
EXCLUSIVE: Jenna Lyons Reimagines False Eyelash Category With LoveSeen
Lyons and former J. Crew makeup artist Troi Ollivierre co-created the eyelash brand, launching with 10 styles.
EXCLUSIVE: Mario Dedivanovic Unveils Makeup by Mario Brand
Dedivanovic will launch the brand at Sephora, where he began his career 20 years ago.
Master Class: Tevya Finger
The Luxury Brand Partners chief executive officer shares insights on securing funding, launching brands…
Instagram Dog Boobie Billie Launches Brand
"It's a serious fashion brand — without the serious attitude, of course," the popular fashion pup said.
MAC Cosmetics Exec Ukonwa Ojo Joins Amazon
The tech giant has named Ojo chief marketing officer of Prime Video and Amazon Studios.
Marc Jacobs Drops Polysexual Collection, Heaven
Photographer and Fruits magazine founder Shoichi Aoki lensed the look book.
Teespring Hires Former Nike Senior Brand Director Les Green
Green is Teespring's new vice president of marketing.
Who Will Regulate the Influencer Industry?
In the age of misinformation, there is an undeniable need to better monitor influencer activity online. The…
Influencer Agency to Open Nashville Content Creation House
Think WeWork, but for local content creators.