In-Season Agility: Using AI to Make Faster, Smarter Fashion Decisions
April 6, 2026
Learn how to tap artificial intelligence-powered tools to sense shifts earlier, turning planning into an ongoing, in-season activity.
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Even if there was standardized sizing across fashion brands, finding clothes that fit perfectly would still be a constant frustration for consumers and their varied body types. Poor fit is also a main reason for retail’s billion dollar returns problem, as 52% of apparel items are returned due to size/fit issues, contributing to tied up inventory and cash flow, not to mention excess shipping emissions and waste.
What if brands could use AI to help their customers find their true sizes—incorporating fit preferences—without clunky measuring tools or privacy issues? What if that body data could then be funneled back to an AI-driven platform that could foster better design accuracy and even assortment planning? Well, the future is now.
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Learn how to tap artificial intelligence-powered tools to sense shifts earlier, turning planning into an ongoing, in-season activity.
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