yoga
Nike Pitches Yoga as Fitness Tool, Not Lifestyle, With New Line
Nike Inc. wants you to do yoga, but not at the expense of all those miles you run.
Lululemon to Donate More Than $1 Million From Thursday’s Expected Sales
The donation represents 100 percent of profits, or 16 percent of sales, to be made on the day that the United…
The Woolmark Company Teams With Mandarin Oriental Milan
The Australian wool authority has created customized yoga outfits for the hotel's "Oriental Sundays"…
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Forever 21 Copied Alo Yoga Sports Bra, Brand Says
The fast-fashion chain is no stranger to infringement lawsuits, but claims around athleticwear are getting…
Lululemon Looks to China for International Growth
Lululemon plans to have $4 billion in annual volume by 2020 through four categories — men's, North America…
Sears, Kmart Facing $1M Lawsuit Over Sanuk Yoga Sandal
Sanuk owner Deckers is accusing the retailers of ripping off one of its best-selling designs.
Adidas & Wanderlust Breaks Guinness Book of World Records at a Brooklyn Yoga Event
Adidas and yoga lifestyle company Wanderlust broke the official Guinness Book of World Records for the title…
YogaWorks Completes IPO, Raises $40 Million
After postponing its first IPO attempt last month, the company succeeded in completing its second try.
Bikram NYC Plans Re-branding, Renovations and More Yogawear
Bikram NYC is not franchised in any way with Bikram Choudhury, nor has it ever been, according to co-owner…
Ashley Tisdale Dances and Does Downward Dogs for Procter & Gamble’s Duo
The actress and singer took part in an event Thursday morning for the company's shower innovation Duo with…
BeautyKind Cofounder Gina Kohler Joins FabFitFun
As head of product development, she will build the subscription box service's in-house brands ISH and Summer…
YogaSmoga Investor Pushes to Convert Bankruptcy to a Liquidation
The yoga brand was talking with Bain Capital for an investment, but that never materialized due to a dispute…
Yoga Smoga Files Chapter 11 Bankruptcy Petition
The yoga apparel firm was hauled into bankruptcy court last month by three creditors filing an involuntary…
Lululemon Opens Stores in Shanghai, Beijing
The brand is also launching its Chinese e-commerce site this week.
Lululemon Shares Jump in After-Market Trading on Q3 Beat
The company also raised its fiscal-year EPS guidance range.