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Wrangler
Alt Together Now: What Will It Take to Make Circular Fibers the Industry Standard?
Denim experts sound off on the state of alternative inputs and what it will take to make circular fibers the…
During Investor Day, Kontoor Details the Benefits of Casting a Wide Net
Kontoor Brands held its first-ever virtual investor day detailing progress and areas of focus for the Lee and…
How Kontoor Brands Is Preparing for Another Year of Change and Opportunity
Kontoor Brands president and CEO Scott Baxter shares how the denim giant is preparing itself for another year…
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Wrangler Expands Its Outdoor-Focused ATG Line for Women
After significant growth, Wrangler's All Terrain Gear (ATG) category is launching its women's line in the…
Wrangler Getting in on Consumers’ Interest in the Great Outdoors
The outdoor apparel category is expected to increase to $3.9 billion by 2023.
Kontoor Sales Jump 29% in Q1
Kontoor Brands Inc., owner of Wrangler and Lee, raised its 2021 fiscal outlook Thursday as it reported first…
Wrangler Parent Expands Hemp Collab With Panda Biotech
Kontoor Brands and Panda Biotech will work to bring traceability and scale to textile-grade cottonized hemp…
Wrangler Unveils Global Sustainability ‘WeCare’ Platform
Wrangler launched a new sustainability platform in tandem with an eco-friendly green jean offering.
Wrangler Reaffirms Commitment to Sustainability with New Platform
Wrangler WeCare outlines the denim brand's vast commitment to sustainability and presents measurable goals…
A New Hotel in Wrangler’s Hometown Puts Denim Front and Center
Hotel Denim, a 48-room boutique hotel located in Downtown Greensboro, N.C., celebrates the city's jeanswear…
Kontoor Brands Expands Indigood Program to Include Eco Solutions
The program now includes any technology that uses at least 90 percent less water than conventional…
Wrangler Parent to Focus on China, Young Consumers to Sustain Q4 Growth
Kontoor Brands reported a successful fourth quarter in 2020, driven by digital and wholesale efforts…
This Is What Boosted Kontoor’s Net Income 50 Percent
The parent to Lee and Wrangler said at year's end it had its lowest net debt level and strongest liquidity…
Wrangler Offers Escapist Designs for Spring/Summer ’21
Launching Monday, Wrangler's Spring/Summer 2021 women's collection centers on retro fits and upbeat prints…
Editor’s Take: Garth Brooks Wore Jeans to the Inauguration—and That’s OK
Country music star Garth Brooks stepped out in jeans at President Joe Biden's inauguration Wednesday, and…