wool
Authentico by Schneider Group Launches Innovative Wool Traceability System
The Authentico system will verify, trace and brand wool sourcing and manufacturing processes in order to…
Can Fashion Kick Its Virgin Synthetics Addiction?
The industry won't meet its collective climate targets if it sticks with materials born from new fossil fuel…
Fleece Police: PETA Comes After Free People for Use of Wool
Animal rights organization PETA has called out Free People for its use of wool and other animal products in…
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New Knit Denim Collection Optimizes the Benefits of Wool
Pepper Vally teamed with Südwolle Group to develop the lineup.
British Sheep Farmer’s Wool Burning Practice Isn’t the ‘Protest’ It’s Made Out to Be
Jade Bett, an English hobbyist farmer, said she has been burning wool for eight years as selling it would be…
New York Pol Touts State’s Natural Fiber Potential
In line with New York Fashion Week, Governor Kathy Hochul announced a state workgroup's recommendations for…
PETA Calls Out Ugg for Marketing Claims Around Animal Welfare, Brand Says It’s Committed to ‘Humane’ Treatment
Ugg suppliers "are required to respect and uphold the Five Freedoms," according to the popular footwear…
Wool Re-Introduces Itself at Functional Fabric Fair
The Portland show was awash with a "surge in wool innovation" among the latest advancements in textile and…
Reformation Already Joined Woolmark’s ‘Filter by Fiber’ Campaign Against Deceptive Labeling
Fleece, silky and mesh are three words the Aussie promotion organization deemed fake fiber in sheep's…
Nike, Levi’s Earn Kudos for Wool Sourcing Practices
Elsewhere in animal welfare, PETA urged Canadian fashion brand Aritzia to stop carrying animal-derived…
The Citizenry Goes Deeper into Furniture Category with New Portraits Collection
After launching its first bed line, DTC home goods brand The Citizenry expands its furniture and rug…
Pottery Barn Brings Back Fan Favorite, Forges New Collab
The Hold Everything home organization brand is back while PB has a new rug line with Pure Salt Interiors.
This New Outerwear Line is Insulated with Sheep’s Wool
Icewear has developed an insulation technology made from wool fibers.
Say Goodbye to Ugg Alpaca Sweaters
Following a PETA investigation, Deckers Brands will stop using the sheep fiber by fall 2023.
Maker’s Mark Gets Into Sustainable Spirit With $250 Holiday Sweaters
The bourbon brand's slow fashion collab with The Endery gives back to Peru textile workers while "The Martell…