tiktok
US Consumers Spending More on TikTok Shop Than Shein
Despite an impending ban on the ByteDance-owned app, consumers are enamored by the offerings on its TikTok…
Carla Hall and Stacy London Offer Holiday Hacks at QVC’s Pre-Rockettes Party at Radio City Music Hall
Before a "Christmas Spectacular" performance, QVC celebrated its "Age of Possibility" initiative.
EXCLUSIVE: Why Influencer Madeleine White Is Relaunching Her Fashion Brand See You Tomorrow
White is introducing a new collection of coquette-inspired sleepwear styles at a more accessible price point…
WWD Recommends
DoorDash Helps David’s Bridal Offer Wedding Dress Deliveries in Under an Hour
The retail chain has teamed up with DoorDash to offer deliveries to shoppers in the U.S.
The Top 25 Brands That Held Gen Z’s Attention in 2024
A new report by DCDX found that Amazon, Target and Sephora were in the top 25 brands by engagement and…
What the Evolution of Dupe Culture Means for Beauty Brands and Retailers
Fueled by TikTok and accentuated by economic pressures, dupe culture is well on the rise. Executives and…
How Influencers Remi Bader and Cass DiMicco Are Forging Their Next Frontiers as Entrepreneurs
After rising to social media prominence, the creators are bringing their respective influence to the realms…
The Dos and Don’ts to Hosting Influencer Brand Trips
Brands are bankrolling multiday trips with influencers in the hopes of videos going viral.
How Judy Blue Became a Viral TikTok Brand
The size-inclusive brand celebrates its 25th anniversary this year.
How Big Tech’s Legal Battles Could Impact Fashion
The tech giants are facing a flurry of court cases in an election year that could be make or break for these…
How Big Tech’s Legal Battles Could Impact Fashion
The tech giants are facing a flurry of court cases in an election year that could be make or break for these…
Cointreau Teams Up With ‘Caviar Queen’ Danielle Zaslavsky to Create an Elevated Hosting Experience
The collaboration includes a limited-edition cosmos and caviar kits designed to mix tradition and trend for…
TikTok Shop Partners With Venmo Ahead of Black Friday and Cyber Monday
TikTok Shop announced its partnership with the U.S. mobile payments app for secure and seamless payments at…
TikTok Shop Partners With Venmo Ahead of Black Friday and Cyber Monday
TikTok Shop announced its partnership with the U.S. mobile payments app for secure and seamless payments at…
How Is Social Media Really Impacting American Spending?
Survey research from Chime reveals the prominent consumer behavior trends occurring on social media today.