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Sportmax
Sportmax Resort 2025 Nods the 80s and 90s With Essential Looks
A new insignia punctuated the looks and accessories that filled this sleek collection, aimed at offering…
Sportmax Fall 2024 Ready-to-Wear: Eroticism and 1980s Music Icons
Putting reverse thinking at play, insignia of chastised femininity were turned into tropes of dark-tinged…
Sportmax Pre-fall 2024
The design team delivered a straightforward and sleek collection whose references ranged from the Mod…
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Sportmax Resort 2024
A minimal glam vibe and cool, laid-back attitude defined this sleek and easy-to-approach collection.
Sportmax Pre-Fall 2023
The brand's design team offered all the wardrobe essentials needed for work and for fun.
Keke Palmer Debuts Baby Bump in Sportmax Look on ‘Saturday Night Live’
The actress confirmed the swirling rumors about her pregnancy.
Sportmax Resort 2023
The brand's design team combined Victorian era-inspired rigor and psychedelic vibes in an edgy, convincing…
Sportmax RTW Fall 2022
This enticing collection centered on noir ladies and their self-empowering sensuality.
Sportmax Pre-Fall 2022
Tales of sailors and mermaids inspired the masculine-feminine duality injected in this concise and grounded…
Sportmax RTW Spring 2022
The brand unveiled a cool, charming collection where the brand's signature minimalism was juxtaposed to super…
Sportmax Resort 2022
This season the Sportmax girl dived into her grandmother's wardrobe to inject a contemporary spin into her…
Fall 2021 Trends: Mini vs. Maxi Skirts
In the battle of the hems, everyone is a winner this fall.
Sportmax RTW Fall 2021
Revisited '90s minimalism took center stage in a collection, which felt creatively interesting and…
Sportmax Pre-Fall 2021
Sportmax combined a 1920s inspiration with a urban spirit. The result felt modern and appealing.
Sportmax RTW Spring 2021
Elaborating a Nineties' minimal look, Sportmax reflected on the current unsettling times showing a collection…