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Silver Jeans Co.

Loose Threads: Silver Jeans, Madewell, Pacsun

The latest campaign news from leading brand.

Off the Cuff With Janice Marks, Silver Jeans SVP of Design

Comfort, durability and ease are leading men's choices.

Silver Jeans Amplifies Denim Lifestyle With Rock ‘n’ Roll-infused Spring Campaign

The brand's spring campaign features denim-on-denim outfits, a lot of silver and the creative vision of David…

Silver Jeans’ New CEO Suzanne Silverstein Works to Modernize Denim Brand’s Image and Diversify Offerings

Since joining as CEO last July, Suzanne Silverstein is quickly making her mark across a wide swath of the…

Silver Jeans Co. and Jag Jeans Names Suzanne Silverstein CEO

The executive will lead all aspects of the Western Glove Works-owned brands' operations.

Silver Jeans Co. Offers Multi-Size Jeans for Men

The brand expanded Infinite Fit to men's.

Jag Jeans Stretches Its Legs (and Waists and Backsides)

Its new Forever Stretch jeans group adapts to a woman's changing shape.

En Route: Silver Jeans COO Sounds Off on 7-Month Shipping Saga

Sourcing is "like a giant roulette game right now," Mark Lamont said. "You're trying to cover every number…

New Silver Jeans Co. Denim Fits Up to Four Waist Sizes

The new Infinite Fit jean is made with fabric that has 90 percent elasticity, allowing for one size to fit up…

Denim Experts Weigh In on Smart Solutions for Design and Sourcing

Denim designers must be equipped with the right mindset and tools to face the rapidly changing manufacturing…

Another Denim Brand Turns to Fitcode to Help Boost Online Sales

Silver Jeans Co. upgrades its e-commerce experience with Fitcode, the fashion data company that focuses on…

Silver Jeans Co Releases Web Series for Valentine’s Day

The only thing more complicated than finding the perfect pair of jeans is finding the perfect partner for…

How Silver Jeans Co. Stepped Up Its Online Game

In a digital space ruled by behemoths like Amazon and department stores with deep pockets, ROI Revolution…

Silver Jeans Co. Launches Tech-Driven Denim Collections

Silver Jeans Co. is launching two new technology-driven denim programs, one for its men’s collection and one…

Silver Jeans Co. to Launch Capsule Collection with Toronto Blue Jay Star Jose Bautista

Toronto Blue Jay Jose Bautista is batting up for Canadian denim company Silver Jeans Co. Bautista and the…