sales and marketing
Jonathan Beckhardt on the Art of Data Science
The DataScience Inc. co-founder points to the potential pitfalls in data-driven retail.
Maje Taps Langley Hemingway Fox, Bloggers in Digital Marketing Campaign
The Parisian brand is in the midst of hosting a road trip with influencers, riding on buzz leading up to the…
Adobe: Customers Want Better Personalization From Digital Marketers
In a study of more than 1,000 device owners and 300 digital marketers, Adobe took the pulse of what has…
Protecting Fashion Hashtags With Trademarks
As the hashtag becomes this generation's slogan, companies are beginning to trademark them.
SxSW 2016: Tech-World Lessons for the Future of Retail
South by Southwest is a meeting of the minds for the worlds of fashion and tech, and this year, fashion-tech…
ModCloth Hires Three Execs to Focus on Retail Expansion
The three new executives, including two new roles, will direct the charge to expand to physical retail…
Former LVMH Executive Pauline Brown to Teach at Harvard Business School
Former LVMH Moët Hennessy Louis Vuitton executive Pauline Brown has signed up to teach at Harvard Business…
Bloglovin’ Acquires Influencer Marketing Platform Sverve
Sverve will be re-branded Activate by Bloglovin' and will help 750,000 bloggers monetize content.
Virtual Reality Gaining Momentum, but Content Lags on Technology
Virtual reality is front-of-mind for tech giants, but what will it take to take off in fashion?
Saban Brands Reunite Paul Frank Brand With Founder
Artist Paul Frank will be in charge of creative development.
Hyper-Localization to Drive Global Commerce
Technology solutions provider Pitney Bowes Inc. notes in its annual outlook that personalization and…
First Insight Launches Wholesale Version of InsightSuite
Service uses predictive analytics solutions to help companies select and develop products and pricing that…
Yelp Small Business Survey Finds Optimistic Retailers
Yelp said 85 percent of those polled "expect their revenues to grow in 2016, estimating an increase of 26…
Gross Margins Hold Steady, but Outlook in Specialty Apparel is Dim
Better inventory management and more disciplined markdown activity paid off for many specialty apparel…
Neiman Marcus Reports Lower Sales, Earning for 1Q
Neiman Marcus Group Ltd. LLC saw a 5.6 percent decline in comparable-store sales.