Rihanna
Rihanna, born Robyn Rihanna Fenty on Feb. 20, 1998, is a singer, businesswoman and fashion icon. Signed to Def Jam at 16 years old in 2004, when Jay-Z was the then-president of the record label, the Bajan talent first captivated audiences with her edgy pop-themed music, including the Grammy-winning single “Umbrella,” the ballad “Diamonds” and the hit “Don’t Stop the Music.”
She's also long captivated fans with her style, mixing streetwear elements with high fashion. She has even collaborated with major fashion players, including Dior, Manolo Blahnik, Armani, Chopard and Puma on collections.
She won the Fashion Icon award at the 2014 CFDA Fashion Awards wearing a completely sheer, sparkling Adam Selman dress covered in Swarovski crystals. That same year, she assumed the role of creative director of Puma, releasing the sub-brand Fenty x Puma a year later, which offered a platform suede creeper sneaker.
Her power in the fashion industry hit new heights in 2019 when she announced her Fenty fashion line with LVMH Moët Hennessy Louis Vuitton, which marked the first time a Black woman headed a brand under the company. (The fashion house was paused in 2021, during the COVID-19 pandemic.)
The line came two years after she debuted Fenty Beauty — one of the most successful celebrity beauty launches — which also sits within LVMH, as part of Kendo, the company's beauty incubator.
Fenty launched at Sephora with 40 shades of Pro Filt'r foundation meant to suit a wide range of skin tones. The launch altered the landscape of the beauty industry, and prompted many brands to launch deeper complexion shades. In December 2018, Fenty Beauty won the WWD Beauty Inc Award for Digital Innovator of the Year.
Rihanna championed inclusivity again with the 2018 launch of Savage x Fenty, a lingerie and loungewear brand that recentered the idea of intimatewear on the female gaze. Rihanna held her inaugural Savage x Fenty fashion show during New York Fashion Week in 2018, with models of all different sizes and dancers wearing sneakers. Since 2019, she has partnered with Amazon Prime Video to livestream the shows on the platform.
In 2023, Rihanna returned to Puma as the creative director of Fenty x Puma.
Rihanna
Footwear News Achievement Awards Honor Martha Stewart, Kenneth Cole and A$AP Rocky, With Help From Rihanna
Despite a tough year for the footwear category, the gala was the biggest yet.
‘Proud’ Rihanna Commands Attention in Custom Alaïa Dress, Talks A$AP Rocky’s Win at the 2024 FNAAs: ‘It’s About Time’
Rihanna tells WWD about her partner's "incredible" win.
A$AP Rocky & Rihanna Own the FNAA 2024 Red Carpet with Puma CEO Arne Freundt in New York
The couple, as always, was majorly stylish in contrasting black and white looks.
WWD Recommends
Best Dressed at the 2024 Fashion Awards
Rihanna, Rita Ora and more.
The British Fashion Council’s 2024 Awards Were More International Than Ever
Jonathan Anderson, A$AP Rocky and Tom Ford were among the winners this year of the annual fundraising event.
Rihanna Is Feeling Blue in Christian Lacroix on the 2024 Fashion Awards Red Carpet With A$AP Rocky
Rocky coordinated with Rihanna in a navy blue suit.
A$AP Rocky Goes Oversized in Bottega Veneta for Fashion Awards 2024 Red Carpet
The "Fashion Killa" will be honored at the ceremony as a Cultural Innovator for his resounding impact on the…
The British Fashion Awards Then and Now: Celebrities on the Red Carpet Through the Years
From Princess Diana's 1989 Catherine Walker look to Rihanna, Lady Gaga and Sabrina Carpenter, see what…
Style Evolution: How Rihanna Upgraded Skinny Jeans with Baggy Designer Fits
How the style icon went from skinny jeans to modernizing maternity fashion.
Rihanna and Sons RZA and Riot Model Savage x Fenty’s Onesies Collection in Holiday Campaign
The Savage x Fenty 2024 Holiday campaign introduces coordinated pajama sets for the whole family.
Rihanna Rings in ‘Soccer Mom’ Season at Fenty x Puma Avanti Press Conference in Colorful Christopher John Rogers Polo Dress
The Avanti sneaker was originally introduced by Puma in 2001.
Rihanna Puts Futuristic Spin on the Red Trend in AWGE x Moncler Catsuit at Moncler City of Genius in Shanghai
Several labels are teaming up with the Italian outerwear brand, including Jil Sander and Rick Owens.
Dixie D’Amelio, LaQuan Smith, Reed Krakoff and Others Toasted at FGI’s ‘Night of Stars’
The Fashion Group International held its 40th annual gala at The Plaza hotel.
Rihanna Models Camouflage Lingerie From New Diesel and Savage x Fenty Collaboration at Nordstrom Launch Party
Rihanna's new collection with the Italian label is available to shop now.
Diesel and Savage x Fenty Collaborate on Lingerie and Sleepwear Collection Inspired by the Italian Label’s Edgy Aesthetic
The limited-edition collection is available to shop now.