private label
Target Turns One-Year-Old Activewear Brand Into $1 Billion
Target explains how a brand that launched just two months prior to the pandemic has managed to thrive amid…
Apparel Licensor Mad Engine Sells Controlling Stake to Investment Firm
With a deal, the apparel manufacturer and licensor, which also owns three brands, turns to outside capital to…
Tommy Bahama Owner Offered This Explanation for Ditching Lanier Apparel
Lanier was Oxford's private-label manufacturing arm for department stores and big-box retailers.
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Bankrupt JCP Bets on New Athleisure Brand
The brand, "a solution that reaches beyond the activewear category," the retailer said, includes cardigans…
Can Kohl’s Private-Label Athleisure Launch Take Activewear to 30% of Sales?
The department store chain wants to make active apparel a much bigger portion of its business.
Walmart Grows Fashion Portfolio and Eyes TikTok Investment
Walmart adds to an already busy year with new ventures on two fronts.
Delta Galil See Second-Half Profits After Shaky Q2
Apparel maker Delta Galil Industries said overall sales and net income continued to be negatively impacted by…
Mass Merchants Are Swiping Market Share from Apparel Retailers
The top 10 U.S. retailers gained market share at a combined 3.2 percent from 2017 to 2019, according to a…
Penney’s Drops Sustainable Private-Label Home Textile Collection
Some products in the new Linden Street private label are Oeko-Tex certified to be free of 300 harmful…
Consumers Can’t Say No to Amazon’s Private-Label Prices
Women's wear accounts for 58 percent of all private-label products in the apparel category, which covers…
J.C. Penney Revives A.N.A. Private Brand With Size-Inclusive Denim Focus
JCP's chief merchant said the retailer is re-imagining A.N.A. to be more "denim focused and friendly."
Revolve’s New Premium Private-Label Brand Gives Luxury a Run for its Money
Online fashion retailer Revolve dropped a new private-label luxury brand as shoppers prepare to stock up on…
Recession Fears Drive Shoppers to Private Labels
In a perhaps welcome shift for retailers, the threat of an impending financial downturn is driving shoppers…
How to Take Advantage—and Compete Against Private-Label Brands
The growth of private labels doesn't automatically spell doom for other brands and retailers.
Amazon Retail Chief Defends Private-Label Business Amid Scrutiny
Amazon.com's retail chief defended the company from charges that it unfairly competes with independent…