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plus size

Anthropologie Tests ‘APlus’ Sizes in 16W to 26W in 10 Stores

Anthropologie will be rolling out its extended sizing program, APlus, at select retail locations—with a…

From Luxury to Logistics, This Is What VCs Funded This Year

Venture capitalists poured millions into startups focused on sustainability, luxury, logistics, inclusive…

The Year in Plus: There’s Little Consensus on What Size-Inclusive Means

The fashion industry is inching toward size inclusivity, even if there's little agreement on what "inclusive"…

Size Inclusivity is a ‘Financial Imperative’ for the Future of Retail

The case for size inclusivity is more than a moral or a philosophical one—it's a financial imperative.

Is Walmart Catering to Middle-America Millennials with Eloquii Acquisition?

Walmart doubles down on growth by acquisition while combining Eloquii's plus-size prowess with its own…

Why Plus Sizes Disappeared From Old Navy Stores for 11 Years

After an 11-year hiatus, plus-size apparel is returning to 75 brick-and-mortar Old Navy stores—here's why…

Why We Shouldn’t Be Talking About “Plus Sizes” in Five Years

Size inclusion is having a big moment, especially as retailers crushed by declining comps search for…

Rihanna’s Savage X Fenty Lingerie Line Will Be Size Inclusive

Rihanna's forthcoming size-inclusive Savage X Fenty lingerie line will feature bras up to 44DDD and underwear…

Reformation Launches its First Size-Inclusive Collection

Inclusive sizing is gaining momentum in the industry and Reformation is the latest retailer to modify its…

From Nordstrom to Nike, Brands Are Paying Attention to Plus-Size Shoppers

Many fashion brands overlook the $21 billion plus-size market by exclusively creating for smaller sizes.

Attract Plus Size Shoppers, It’s Going to Take Personalized Marketing

Walk past any apparel store, look at most any Instagram fashion feed or check out a women’s runway show and…

Why It’s Time for Denim Brands to Expand Sizes

As more plus size models walk the runways of major fashion weeks and high street brands like Monki, Gap and…

New York & Company Acquires Fashion to Figure to Boost Plus Size Offering

Women's specialty apparel retailer New York & Company has agreed to acquire trendy plus-size fashion brand…

How Nailing Plus Size Fit Could Help Retailers Turn Things Around

Retailers are busy reorganizing their merchandising teams, revamping their loyalty programs, rejiggering…

AYR Launches Extended Size Denim for Fall ’17

AYR launches extended size denim for Fall ’17. The new jean called “One Love Jean” is offered in sizes 14-22…