personalization
Retailers May Need to Reassess How They’re Targeting Different Generations
When it comes to clothes shopping, retailers need to reassess how they're appealing to different generations…
How To Keep Your Goods Top of Mind With Multitasking Shoppers
By tracking an online consumer's wishlists and favorited products, SmarterHQ believes it can unlock new…
Should Stitch Fix Be Worried About Amazon’s New Fashion Foray?
Bringing a personalized approach to its war on retail competitors, Amazon has launched its own styling…
Apparel Brands Are Testing the Waters of Mass Customization
Apparel brands reveal the investments and manufacturing changes needed to capitalize on the opportunities…
Arvind Fashions Taps IoT, Blockchain to Personalize In-Store Shopping
Arvind Fashions has partnered with tech startup Nucleus Visions to personalize its retail shopping experience…
Personalization is Everywhere Because Consumers Want It
A new report on personalization in the apparel industry reveals consumer demand and what these products could…
What Trunk Club and Proper Cloth Have to Say About Tailoring to the Customer
Proper Cloth and Trunk Club execs reveal why customization is making waves in fashion and how on-demand…
Report: Mother’s Day Shoppers Will Spend More—And They Want Apparel
Move over, flowers—when it comes to getting the right Mother's Day gift, moms want some fashion, too.
How Lectra is Making Fashion Production Quick and Customized
Reports say personalized apparel promises big dividends but so far the fashion industry isn't biting…
How Hyperpersonal Retail Delivers Relevance and Revenue Gains
Hyper-personalization and a focus on one-to-one consumer relevance are the future of e-commerce and…
Lectra Delivers Fashion On Demand for the Hyper-Connected Shopper
Thanks to consumers spoiled by bespoke everything, Lectra developed a platform designed to deliver only what…
Inside Unique.Fashion’s Aim to Bring On-Demand Manufacturing to the Masses
Unique.Fashion gives emerging designers a leg up in the marketplace while OnPoint takes care of manufacturing…
FIT Turns to On-Demand Manufacturing to Launch Student-Designed Labels
The New York City fashion school is working with OnPoint Manufacturing to produce collections created…
What Brands Need to Know About Reaching Gen Z
Gen Z's teens and college kids see the internet as an indispensable part of life, love shopping in stores and…
From Ties to Shoelaces, Alton Lane Introduces Customizable High-End Footwear
Alton Lane, a high-end suit maker that utilizes 3D technology for a scientifically accurate fit, will begin…