Patagonia
Patagonia to Make Shell Outerwear Line With Recycled Materials, Fair Trade Factories
The outdoor specialist said this covers all product categories, from Alpine and Snow to Lifestyle and Kids, a…
A-Rod, Javon Walton and ‘Bachelor’ Star Demi Burnett Model at Dick’s Sporting Goods’ First Runway Show
The sporting goods chain has been in the news recently, due to its ceo's new book and the company's stance on…
Forget Carbon Neutral. Patagonia Wants to be ‘Carbon Positive.’
Patagonia intends to take more carbon out of the atmosphere than it puts in, even "as our company grows," it…
WWD Recommends
Fair Trade USA Unveils First NYC Marketplace
Patagonia, West Elm, Kroger and other Fair Trade brand partners showcase in Manhattan's Seaport District…
Shuffle Board: Kering Names Diversity Chief, Patagonia Appoints Japan GM, Burberry Taps Supply Chain Head
Kering named Kalpana Bagamane Denzel as chief diversity officer and Burberry tapped Jerome Le Bleis as chief…
‘Lead by Example’ Says Patagonia’s CEO, Rose Marcario at U.N. Champions of Earth Gala
Patagonia received the award for entrepreneurial vision at the Champions of the Earth gala held by the United…
How Much Did Closing for the Climate Strike Cost Businesses?
Several brands and retailers temporarily shut their doors during the climate strike in a show of…
Patagonia Takes on Amazon, Gray Market Resellers in New Civil Suit
The outdoor brand alleges a popular Amazon shop has been unlawfully selling its products—and it wants them…
Fashion’s ‘Conscious’ Brands Rally Corporate America to Act
A group of more than 30 companies across industries, including Allbirds, Patagonia and Beautycounter, have a…
What It Means to Be a B Corp
What the label means for apparel makers branding themselves as conscious actors — and the consuming public…
Can a Business Case Be Made for the Circular Economy?
Transitioning to a circular economy is clearly a moral imperative. But can employing sustainable models…
Anheuser-Busch Parries Patagonia’s Infringement Claims Over Beer Brand
The brewing company asked a California federal court to dismiss Patagonia's suit over its "Cerveza Patagonia"…
Patagonia’s Worn Wear Program Lets Consumers Mail In Used Goods for Credit
Outdoor brand and sustainability stalwart Patagonia announced a new circularity-focused initiative to save…
Patagonia Creates Mail-in Trade-in Initiative
Wednesday, Patagonia launched a mail-in trade-in incentive program for its used clothes, or "worn wear."…
Fleece Is in Full Bloom
And more than one company is capitalizing off the trend.