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Mobile

Liftoff Discloses Acquisition Costs for New Shopping App Users

It costs more to acquire a user who will register on the app and then actually make a purchase.

Brooklyn Decker Wants to Help You Get Dressed for a Date

Decker cofounded "wardrobe operating system" Finery earlier this year.

Samsung, Cisco and Verizon Partnership Achieve Milestone in 5G Technology

Samsung Electronics successfully deployed the first multivendor end-to-end 5G trial network in collaboration…

Valfré Accuses Forever 21 of Ripping Off Cell Phone Cover Design

The young brand is gearing up to sue Forever 21 over its alleged copycatting ways.

Consumers Embrace Mobile Loyalty Programs

Shoppers patron brands that extend premium systems on mobile platforms.

Paypal and Mastercard Introduce Mobile Pay And AI Bots for Easier Transactions

Mobile is set to be a bigger disruption than online sales as it moves further away from what we traditionally…

As Consumers Upgrade, Device Purchases Resulting in Higher Annual Spends

Gartner predicts that end-user spending will increase by two percent by year-end.

Web Site Traffic Declines Across Sectors While Consumers Also Switch to Mobile

With so many options to view, individuals are casting their digital nets wider; that's resulted in lower…

Empowering Retail’s Frontlines by Going Mobile

Wearables, chatbots and voice-associated technologies will play a bigger role on the landscape.

Consumers Opt to Binge-Watch on Connected TV

A Nielsen study revealed that despite mobile tendencies, consumers still prefer big screens for…

Shoppers Crave Personalization, Less Mobile Apps, More Deals

The "2017 U.S. Mobile Consumer Report" was done in partnership with Equation Research.

Mobile’s Momentum Can’t be Overstated—Or Can it?

If you're reading this on a desktop (or even a laptop), chances are your business is doomed to fail.

Salesforce Q4 Shopping Index Proves Mobile’s Growth Potential

The analysis confirmed mobile and social's influence over purchases.

Why Online Conversion Rates Are Higher Than You Think

As omnichannel shopping heightens, retailers could benefit from a cross-device perspective that allows them…

Study on Millennials Show Cohort as Connected — and Oblivious?

The generation is the most connected yet most distracted, according to a new study.