michelle gass
Levi’s New Baggy Fits, Women’s 517 and Fabric Innovation Power Q1 2026
The brand launched the the 501 Thermodapt for men.
Levi’s Plans More Baggy Fits, Warm Weather Jeans and Beyoncé in 2025
The brand will also expand its Tech Pant program for men.
Michelle Gass on Her First Year as Levi’s CEO
Gass said the company was rewired in 2024 and is on its way to higher sales and better margins.
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Levi’s CEO Michelle Gass Overdelivers for Q2, But Stock Takes a Hit
"Uncertainty has become our new certainty. We know that there's going to be uncertainty with the consumer,"…
Levi’s CEO Michelle Gass on Trends, Beyoncé and the Need for Summer Denim
Intrigue in "Cowboy Carter"-inspired fashion is ramping up interest in double-denim looks.
Levi’s ‘Rewiring’ for DTC, Takes Q1 Restructuring Hit
CEO Michelle Gass remains bullish on growth as the brand pivots to a direct-to-consumer model.
Levi’s Bets on Loose Fit Collection for Spring/Summer 2024
The brand is expanding its Loose Fit family with linen and lightweight fabrics.
Levi’s Cuts Workforce as Michelle Gass Takes Charge
The denim company is eliminating 10 to 15 percent of its corporate employees as it moves to a more…
Levi’s Wants a Bigger Slice of the Market in Asia
The legacy denim giant's incoming CEO, Michelle Gass, spoke at NRF 2024 Sunday, where she laid out her…
Levi’s Chip Bergh Sets Retirement Date
Michelle Gass, the company's current president, will succeed succeed Bergh as president and CEO effective…
Analyst Sees Levi’s Well Positioned for ‘Favorable Denim Cycle’
Levi Strauss is remaking itself as a global lifestyle brand, while also growing the interest in its signature…
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