metaverse
Wrangler’s Metaverse Debut Features Leon Bridges
Wrangler debuted a two-part NFT drop under the name Mr. Wrangler that centers on a rare denim suit designed…
Benetton to Step Into the Metaverse With Retail Project
The company is taking an omnichannel approach linking the metaverse experience with physical purchases in its…
Victoria’s Secret Latest Fashion Brand to Stake Claim in the Metaverse
The lingerie giant filed a series of trademark applications for digital fashion and experiences in the…
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Emma Chamberlain Fronts PacSun’s Spring 2022 Campaign
The campaign also features a virtual reality experience and the debut of the brand's first video game.
Neil Barrett Recruits Darth Vader, Ancient Sculptures for First NFT Launch
The designer is debuting his first NFT collection comprising three limited-edition digital artworks on the…
Tapestry Leans Into Its Digital Future
Coach, Kate Spade and Stuart Weitzman continue to find customers where they are — even in the metaverse…
EXCLUSIVE: Alo Yoga Has Entered The Metaverse Through Roblox
But unlike other retailers, Alo isn't trying to sell digital fashion. The brand says it simply wants to…
The Lessons of Peloton for Fashion
How the fitness platform could cut to grow and what brands moving into the metaverse should consider given…
Meta Warns That Europe Could Lose Facebook, Instagram
Meta's apps may leave the continent, the company cautioned, citing privacy rules that complicate the…
Philipp Plein Acquires $1.4 Million-Worth Real Estate in the Metaverse
Dubbed Plein Plaza, the Decentraland estate will be developed to include stores, an art museum, a hotel and…
Meta Launches Feature to Fight Metaverse Harassment
Avatars now get personal boundaries by default.
Nike Vs. StockX: A Metaverse Lawsuit
The sneaker giant said the marketplace's new Vault NFTs are inappropriately using the Nike brand.
Meta Talks Fashion’s ‘Multidimensional’ Metaverse Marketing Opportunity
Meta's Karin Tracy talks about the "multidimensional" marketing opportunity for fashion in the metaverse.
Apple-branded Metaverse, Anyone?
The prospect's more likely now, as the CEO ties Apple's augmented reality work to the metaverse.
China Insight: The Certainty and Uncertainty of the Metaverse
The metaverse offers the Chinese fashion industry both immense opportunity and creates potential concerns of…