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How Fibbl is Redefining Online Shopping Through 3D and XR Technology

The Stockholm-based company recently secured additional funding and is leveraging 3D and XR to create an…

Chris Hemsworth Eats Kris Jenner’s Banana Art, Chris Pratt Supports Ray-Ban Meta Glasses in Super Bowl 2025 Commercial

Chris Pratt also makes a cameo in the spot.

Alo Yoga Further Bridges Its Virtual and Physical Community With Refreshed Sanctuary on Roblox

The immersive experience developed with Sawhorse gives players real-world Alo rewards and exclusive in-store…

Donald Trump, JD Vance, Elon Musk, Bernard Arnault Suit Up, but What Does That Mean?

From the color of their neckties to the fit of their suits, male politicians can be intentional with their…

EXCLUSIVE: Tribute Brand Acquires Draup, to Launch New Digital Fashion Platform Fashion.Fun

Draup founder Dani Loftus will join Tribute founder Gala Marija Vrbanić's team as chief commercial officer.

Fashion Steps Deeper Into the Metaverse

Morgan Evans of Metaverse Studio Karta discusses the transformative fusion of digital environments and…

Heidi Klum Brings Her New Game Modelverse to Roblox

Heidi Klum — supermodel, TV personality, "Project Runway" star and "America's Got Talent" judge — adds…

How Meta’s Metaverse Bet Went From Awkward to Wow

With Meta's Orion AR glasses, photorealistic virtual spaces and Puma's mixed-reality shopping, fashion has a…

EXCLUSIVE: Digital Fashion Designers’ Council Debuts With Fashion Week Connect Events

Phygital fashion can be a messy endeavor. DFDC's new tech aims to simplify the process, and its new event…

Walmart Double Clicks on Gen Z and Gen Alpha With Digital Shopping Experience

The retail giant has unlocked its latest foray into digital shopping with Walmart Realm, which combines…

Hugo Boss Turns to Roblox to Capture Gen Z

The German fashion company has launched a Roblox experience in an effort to interest younger consumers in its…

Post-pandemic Spending Slows Down, but Boutiques at D&A Order Novel Brands to Attract Shoppers

Social media outreach, trunk shows and hard-to-find labels are key strategies for stores.

Chamber of Digital Commerce Weighs In on Hermès-‘MetaBirkins’ Dispute

Last year a nine-person Manhattan federal jury found artist Mason Rothschild liable for trademark…

The Metaverse Well Runs Dry

Startup funding tanks, as even the metaverse's main builders hesitate to use the term.

EXCLUSIVE: Virtual World Builder Vlge Adds AI

The new opt-in system assigns users a personal AI data agent that can create content in real time, inspired…