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The Vision Behind MAC Viva Glam’s Next 30 Years

As it celebrates 30 years of Viva Glam, MAC is reaffirming its commitment by broadening the initiative's…

Moving at MAC Speed

As it celebrates its 40th anniversary, MAC, already the world's number-one prestige makeup brand, is doubling…

EXCLUSIVE: Tarte Cosmetics Bets on ‘Skinification’ for its Next Blockbuster Concealer

Featuring a 59 percent skin care ingredient formula, Creaseless Creamy Concealer offers a more lightweight…

Instagram, Black Beauty Roster Team for First In-person BBR Beauty Summit

The summit will take place at Meta's New York offices Friday.

Irving Penn Show Curated by Tom Pecheux Balances on the ‘Edge of Beauty’

The exhibition at Paris' Thaddaeus Ropac gallery runs from June 22 to July 13.

Just How Big Is Shein’s Flagship Beauty Brand, SheGlam?

The fast-growing color cosmetics line — which maintains a degree of outward separation from its contentious…

Makeup by Mario Hires Investment Bank to Explore Deal Options

Revenue is projected to be between $150 million and $200 million, said industry sources.

EXCLUSIVE: Victoria Beckham Beauty Pushes Further Into Eye Makeup With New Brow Gel

The eye category comprises 58 percent of the brand's business.

Nine High-performance Makeup, Hair and Skin Care Products Meant to Last Through the Sweatiest of Circumstances

From Serena Williams' athlete-oriented Wyn Beauty to the latest smudge-proof lip tint by Benefit — here, the…

Gwyneth Paltrow Dives Deeper Into Makeup With the Launch of a Product She Can’t Live Without

For the beauty minimalist, mascara is the one item of makeup she religiously applies before going out.

L’Oréal USA CEO Talks Business Transformation, Culture and Areas for Growth

At an event hosted by CEW, David Greenberg, L'Oréal USA's CEO, talked about the importance of evolving the…

Why Representation of Women in Beauty’s Workforce Drops by Nearly 50% at the Senior Management Level

A sentiment analysis conducted by Edge Empower among male and female employees in beauty sheds light into the…

Hailey Bieber Talks Rhode Blush, Business and Future Products

The founder, chairwoman and creative director of Rhode is going deeper into color with an eye to other…

EXCLUSIVE: Sarah Creal, Who Helped Develop Tom Ford Beauty, Launches Her Own Brand for Women Over 40

The beauty executive, who has helped create lines for Tom Ford, Prada and Victoria Beckham, debuts Sarah…

Creating a Compelling Competitive Advantage at Mass With Milani’s Mary van Praag

Milani is now in the top 10 brands in mass-color beauty.