CFOs Take Center Stage at Global Fashion Summit
Longchamp
Longchamp Takes Over Sloane Square With Lemonade, Ice Creams and Workshops
The two-week, experiential beach‑club pop-up is designed to court younger, experience‑driven U.K. shoppers…
Polarization Deepens in China’s Road to Luxury Recovery
The latest report from Barclays said China is now looking less like an emerging engine of growth and more…
EXCLUSIVE: Longchamp Earns B Corp Certification, Practices Across Its Vertically Integrated Model
To gain certification, the family-owned company boosted supply chain oversight and cut transport emissions.
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Longchamp Brings French Living to Shanghai’s Historic Wukang Road
Dubbed the Longchamp Family Home, the French luxury label's latest retail project in Shanghai takes up a…
All Eyes on Beijing, Next-level Destination Retail to Lead Luxury’s Road to Recovery
Branded dining experiences, archival displays and bigger-than-ever VIP lounges in…
Brand Ambition: French Contemporary Labels Push Toward Prestige
Sandro, Maje and Longchamp lead a wave of French brands betting on cultural capital and elevated settings for…
Longchamp’s Gloverall Collaboration at Liberty Is Part of a Larger Equation
Chief executive officer Jean Cassegrain said the business is on an upward trajectory as it eyes up global…
Louis Vuitton, Chanel, Hermès, Willy Chavarria and Van Cleef & Arpels Are the Most Sought-Out Brands on eBay
The e-commerce platform released its second Watchlist for fall 2025, with insights from its resident stylist…
Longchamp Signs Fragrance License With Interparfums SA
Their partnership extends through Dec. 31, 2036.
Independent Brands Join Beach Club Takeover Frenzy on the Italian Riviera
A roundup of beach club takeovers from more unexpected fashion players.
Longchamp’s Revamped SoHo Flagship Is About Energy And Art
The 9,000-square-foot unit on Spring Street is all about movement and energy, fitting a company on the…
Accessibility Key to Woo China’s Aspirational Luxury Shoppers
With the Chinese economy unlikely to recover in 2025, those that offer competitive, quality products may do…
‘Uglies’ Star Joey King Kicks Off New York Fashion Week With Longchamp
The actress, who leads the upcoming film adaptation of YA novel "Uglies," was on hand to help the brand…
Longchamp Names Actress Yitong Li as Latest Brand Ambassador in China
Li counts more than 30.6 million followers on Instagram, Weibo, Douyin and Xiaohongshu…
Abboud’s Arts Club Honor, Longchamp Goes Collegiate
Joseph Abboud will be honored by New York's National Arts Club, Longchamp tapped British photographer Elaine…