Lifestyle Monitor
Reaching 2025’s Health-Minded Consumer with ‘Plant-Based’ Apparel
As folks contend with their New Year's resolutions, they might also consider a new element to their health…
As SJ Turns 15, Cotton Incorporated Reflects on a Long-Term Relationship
Not-for-profit research and promotion organization Cotton Incorporated became a supporter early on in…
Once the Holidays Wrap, These are the Retail Trends to Expect for 2025
It's a time to examine what worked, while sussing out the trends that lie ahead—all in the never-ending quest…
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Check It Out: Why Cotton Fits Best in the Current Fashion Landscape
Both consumers and designers say one particular fiber works well in today's fashion landscape: cotton.
America Recycles Day Isn’t Just About Bottles & Cans
America Recycles Day rolls in on Nov. 15, and it stands as a prime occasion to promote the recycling of…
The Notable Reasons Why Indie Brands Embrace Natural Fibers
Nearly 70 percent of clothing is made of synthetic fibers, however, that is not the case with smaller…
Here’s Why Stores Should Expect a Positive Cheerful Holiday
Holiday 2024 is poised to be positive for retailers and brands, despite concerns about inflation and a…
After a Series of Disruptive Years, U.S. Economy and Global Cotton Market Are Calming
After sourcing interruptions, inflation and recession concerns, experts say it seems we're "coming back to…
These Were the Men’s Cotton and Denim Looks Coming Out of Fashion Week
Plenty of Spring '25 menswear options featured fresh denim and environmentally conscious fibers like cotton.
The Surprising Ways Gen Z is Shopping Now
More than three-quarters of Gen Z consumers like to purchase clothing in a physical store, but e-commerce is…
Why Leaving a Trace Is Becoming Important to Fashion
Traceability is coming into play, as shoppers place a bigger import on knowing more about what they're buying.
Consumers Still Love E-Commerce – Here’s How the US Can Compete
While e-commerce stands to grow in the next five years, some believe major change is needed to help protect…
This Is 30: Measuring Consumer Attitudes & Behavior Over Three Decades
Cotton Incorporated's Lifestyle Monitor™ Survey has measured consumer attitudes and habits since 1994. Here's…
This is How Parents Plan to Spend for Back-to-School 2024
Consumers plan to spend an average of $472 on BTS clothes for the upcoming season, according to Cotton…
Here’s How Switching to Natural Fibers Can Combat Microplastic Pollution
Nearly half of consumers say they are aware of concerns about clothing microplastics polluting oceans and…