Lee
Lee and The Brooklyn Circus Pay Homage to Black Cowboys
The collaboration applies The Brooklyn Circus' unique vision to Lee's archive styles.
Lee Vets and Resells Vintage Pieces
Lee is leaning into Gen Z's preference for preowned clothing.
New Lee Campaign Celebrates True Originals
The heritage brand celebrates individuals' small and big moments in its new ad campaign.
Kontoor Brands Europe Rolls Out Co-Branded Retail Concept
The first of these dual-label denim destinations has just opened in Berlin.
Engineered Garments Collaboration Reimagines Lee’s Denim Classics
The new six-piece capsule is stocked exclusively at Nepenthes NY.
Kontoor to Move European HQ to Switzerland
Despite a strong showing in the U.S., the future is global for Kontoor Brands.
Q2 Revenue Up 25% for Wrangler, Lee Owner
Kontoor Brands, with a portfolio led by the Wrangler and Lee brands, revised its full-year outlook to reflect…
Still Smiling: Denim’s Decades-Long Connection to the Smiley Face
As The Smiley Company turns 50, CEO Nicolas Loufrani reflects on the symbol's connection to denim.
Lee and The Hundreds Drop Wildflower-Embroidered Denim
Heritage denim brand Lee and streetwear brand The Hundreds have returned with a new collection.
Special Collections Give Kontoor Q1 Marketing Edge
Special collections and their accompanying campaigns are driving demand creation for Kontoor Brands.
Wrangler, Lee Parent Raises Outlook on ‘Cost Savings, Strategic Pricing’
Kontoor Brands raised its 2022 outlook, with revenue now expected to exceed $2.7 billion, increasing…
Lee Fetes 50-Years of Smiley with New Global Collection
Lee's new collection urges consumers to "take the time to smile."
Premiumization Efforts, Higher AURs Paying Off for Kontoor Brands
Kontoor Brands' strategies for premiumizing Wrangler and Lee are boosting revenue and instilling confidence…
Kontoor CEO: ‘Our Strategies Are Working’
Kontoor Brands provided 2022 guidance that included expected revenue of $2.7 billion, a high single digit…
Virtual Store Openings Tease the Future of Shopping
Kontoor-owned Lee and Wrangler opened virtual stores, followed by Hollister and American Eagle debuting AR…