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Lane Bryant

EXCLUSIVE: Lane Bryant Taps Tanesha Awasthi for First Influencer Product Collaboration

Awasthi is the founder of Girl With Curves, a popular fashion, beauty and lifestyle blog with more than 1.6…

Ascena CEO Eyeing Opportunities for Growth

The Cacique plus-size intimates line, cited as a top-performer, has multiple growth opportunities.

New York & Co. Buys Fashion to Figure Assets

Ceo Gregory Scott said the specialty chain will use the brand to gain traction in the plus-size market.

Ascena Stock Jumps on Tempered Financial Results, Cost-Cutting Plans

The brand operator is still closing hundreds of stores and posted a $1 billion loss, but the year didn't turn…

Danielle Brooks Says ‘I’m No Angel’ in Lane Bryant Campaign

The Broadway and television star adds shape and attitude to the Lane Bryant campaign.

Ashley Graham, Candice Huffine Reflect on Impacting More Than Just Sales With Lane Bryant Ads

"None of us could have seen that coming 10 years ago."

Lane Bryant Partners With Pandora for Mobile-First Marketing Strategy

The music-streaming service boosted the retailer's foot traffic during the crowded holiday season.

Ascena Posts $1B Loss, Set to Close Hundreds of Stores

The brand operator even floated the possibility of a sale.

Ascena Gets Downgrade After ‘Deterioration’ in Revenues

Moody's cut the retail operator's long-term credit rating, pointing to a first-quarter dip in sales and…

Gwynnie Bee Flirts With Physical Stores

The brand is giving overlooked plus-size customers some TLC.

Meet Squeem, the Ashley Graham-Approved Shapewear Line

Squeem could become Spanx's biggest competitor, or its best counterpart.

Shuffle Board: Burlington Stores Promotes Three Executives, Lane Bryant Chief Executive Exits to Lead Another Ascena Retail Chain

Burlington Stores promoted three executives and former Lane Bryant executive Linda Heasley is now the new CEO…

Linda Heasley to Lead The Honey Baked Ham Co.

Honey Baked Ham, founded by Harry Hoenselaar in 1957, has nearly 400 locations nationwide serving meats, deli…

Linda Heasley Leaves Lane Bryant

The ceo had a goal to double Lane Bryant's revenues.

Lane Bryant Taps Polo’s Malissa Akay for GMM Slot

Lane Bryant has been raising its profile with feisty advertising and designer collaborations.