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L Brands

Activist Helps Bring Change to L Brands Boardroom

The parent of Victoria's Secret reached a deal with activist investor Barington Capital to switch up its…

Victoria’s Secret Drags Down L Brands’ Credit Outlook to Negative

Credit ratings firm Moody's downgraded its outlook to negative for Victoria's Secret parent L Brands, as…

Moody’s Moves Victoria’s Secret From ‘Stable’ to ‘Negative’

Dwindling sales and increased promotional activity at the lingerie brand have resulted in the gloomy outlook.

Victoria’s Secret Pink Names Nine Female Bosses to Judge Pink GRL PWR Project

Members of the Pink Nation will have the chance to attend events and lectures featuring the Pink GRL PWR…

Swimwear is Officially Back at Victoria’s Secret

Victoria's Secret is reintroducing swim wear in a new collection to debut in 2019 on its website, after…

The Return of Swimwear: Victoria’s Secret Unveils Its Latest Collection Online

The new swimwear line is a bid to win back market share.

Store Closures Ramping Back Up

It might only be the beginning of March, but the sector has already seen a plethora of store closure…

Going It Alone: Spin-offs Gain Traction

VF and Gap have already decided to split up, now L Brands is being pressured to separate Victoria's Secret…

Barington Pushes for Break-up of L Brands

The activist investor points to the divergence of the struggling Victoria's Secret and the soaring Bath and…

Victoria’s Secret Is Down, but Not Out

The lingerie company has a comeback plan.

Victoria’s Secret Will Close 53 Stores This Year

The news comes after another disappointing earnings report.

The Secret Is Out: Victoria’s Secret Needs Stronger Comeback

L Brands' fourth-quarter numbers reveal mixed results.

L Brands Missed Q4 Sales Projections and Shares are Sliding

L Brands posted mixed Q4 results Wednesday after the markets closed, and investors sent shares of the stock…

ThirdLove’s Latest Round of Funding Makes It Bigger Threat to Victoria’s Secret

A number of other intimates brands are also upping their game to compete for lingerie market share.

Victoria’s Secret Gets Cheeky With Livy

The French brand is now available online and in select Victoria's Secret stores across the country.