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Klarna

Making Holiday Sales Click

Klarna, the leading buy now, pay later with 85 million global shoppers, reveals three holiday trends…

By the Numbers: Millennial and Gen Z Invest in Beauty

New data from Klarna indicates younger consumers are gaining more interest in beauty.

COVID-19 Response: Sneakers Hit High Note Online

Executives from Klarna, New Balance and StockX discuss e-commerce during the health crisis.

Klarna Breaks Down Shopping Trends During COVID-19

Personal care, ath-leisure and sleep are three, "overperforming" categories, said David Sykes, head of the…

How Fashion Is Using Tech to Weather the COVID Storm

Apparel retailers struggling to weather the COVID storm will be wise to pin their hopes on seamless…

Eyeing Clean Beauty

With health and safety top of mind for consumers, wellness products are coming out on top during the ongoing…

Did Klarna and Cosmo Just Reinvent the Back-to-School Sale?

Pay-later platform Klarna is teaming up with the millennial bible—Cosmopolitan Magazine—to stage a summer…

As COVID-19 Continues to Fuel E-commerce, Buy Now, Pay Later Programs Evolve

Online payment solution companies are creating new partnerships and offering new services amid increases in…

EXCLUSIVE: Klarna and Cosmopolitan Team to Launch ‘Hauliday,’ a Virtual Shopping Event

The 48-hour event will invite Cosmopolitan's readers to shop incentives from Klarna's 4,200 U.S. retail…

Why a Localized Response Must Inform Retail Reopenings

In the wake of the pandemic, there is no one-size-fits-all answer to designing a winning brick-and-mortar…

Pay-Later Programs Emerge as Battleground for Customer Loyalty

Klarna is looking to stand out in a growing installment payment space by launching a loyalty program on its…

Klarna Reveals First Buy Now, Pay Later Loyalty Program

The Vibe program will launch in the U.S. later this month.

Modcloth Adopts ‘Buy Now, Pay Later’ from Klarna, Which Says Women’s Clothing Spend Up 20%

Klarna's David Sykes says women might be looking to refresh their outfit options in preparation for a return…

Coronavirus Consumers Are Managing Their Cash Flow But Still Want to Treat Themselves, Klarna Says

April has seemingly been kinder for online apparel sales as shoppers get used to shopping for non-essentials…

Anxious Consumers Shift Their Online Spend from Apparel, Footwear to These Two Categories

Mandatory shutdowns and closures of workplaces and retail stores have served up a new way of life for many…