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Vanessa Hudgens’ A Star Is Born Kids’ Brand to Make a Splash With New Licensing Deals

The actress and entrepreneur has inked licensing deals with Centric Brands and Jay Franco & Sons.

EXCLUSIVE: Marc Jacobs and Disney Reunite for Mickey and Friends Tennis-themed Collection

The curation features styles for the spring and summer seasons.

EXCLUSIVE: Maison Kitsuné, Bonpoint Team for Kids Capsule

The collaboration marks one of the first projects under new creative director Abigail Smiley-Smith as she…

EXCLUSIVE: Bonpoint and Porsche Have Made the Perfect Outfits for Baby Drivers

The capsule collection of clothes and accessories is inspired by the German sports car manufacturer's…

How Joybees Is Trying to Fill a Gap in the Kids’ Shoe Market

In addition to its splash boot for kids, the brand will also offer a wedge to its women's line, as well as…

Emilia Wickstead Launches Festive Kids’ Capsule, Hosts Book Reading for Jacinda Ardern

The former prime minister of New Zealand and a close friend of the designer read her book "Mum's Busy Work"…

EXCLUSIVE: Shay Mitchell Bets Big on Kid-first Skin Care, Debuts Rini

The brand's product suite will start with an assortment of vegan and fragrance-free face masks made with aloe…

Our Editors’ Favorite Pajama Brand Has a New Collection Out Now — And It’s an Ode to ‘Eloise at the Plaza’

The pieces here are just as spunky and charming as the hotel's most beloved (and iconic) resident.

Skechers’ Friendship Walk Raises $3.2 Million for Children

Skechers raised $3.2 million in a Friendship Walk in Manhattan Beach to benefit disadvantaged children and…

EXCLUSIVE: Bonpoint and Gigi Hadid’s Guest in Residence Collaborate on Children’s Line

The limited-edition collection, for kids up to 14, is set to launch on Oct. 6.

Hanna Andersson Bets Big on Digital and Personal Shopping

In this WWD Voices episode for Retail Rx, Hanna Andersson chief executive officer Aimée Lapic discusses the…

EXCLUSIVE: Bonpoint to Celebrate 50th Anniversary With a Show During Paris Fashion Week

The French luxury childrenswear brand is marking the occasion with a limited-edition capsule collection…

Retail Traffic Is Carter’s Profitability Challenge

Carter's reaches the mass market through exclusive brands, but it wants customers to head to its company…

How Native Shoes Is Reimagining a 10-Year-Old Lifestyle Shoe to Reach New Consumers

The Apollo 10 is Native's newest lifestyle shoe for adults.

London’s Latest Resale Player is Banking on Million-Dollar Babies

Littlest Luxuries sees two veteran luxury kidswear resellers team up to provide posh parents with authentic…