Kanye West
After Kyrie and Kanye Catastrophes, Celebrity Endorsements Ripe for Review
It's hard to imagine a worse sponsorship outcome than what happened to Nike on Dec. 7, 2022, a day that will…
Adidas Trying to Slay Zombie Cybersquatter Army
Lawsuit in Florida names 83 plaintiffs, all URLs, most registrants foreign, for trademark infringement…
Nike’s Busy November Included Big Wins in Texas and Oregon
The month also saw the company ravaged by organized theft and PR nightmares with big-name brand ambassadors.
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Adidas, Mum on Balenciaga, Probes Ye Abuse Claims
Meanwhile, Ye's free-falling firm also owes a six-figure California tax bill, according to reports.
Adidas Launches Investigation Into Allegations of Abusive Behavior by Kanye West
The probe comes after a letter from Adidas staff called upon the brand's executives to set firmer rules on…
Fleece Face-off: Patagonia Takes Gap to Court in Copycat Case
The B Corp's iconic fleece design is at the center of a new legal complaint against former Ye collaborator…
Ye Says He’s Running for President With ‘Ye24’ Slapped on $20 Balenciaga, Adidas, Gap Hoodies
"I've cut up 100 hoodies from Yeezy, from Balenciaga, from the stuff we did at Gap, from the stuff we did at A…
Ye-Less Adidas ‘Walmart Shoes’ Targeted in Twitter Backlash
The future of unsold Yeezy shoes at Adidas is still up in the air, but a possible rebrand has fans airing…
Is Adidas Masterminding a Yeezy Rebrand?
Finance chief Harm Ohlmeyer says Adidas owns the IP to designs and colorways under the Yeezy collab, hinting…
Adidas Names Bjørn Gulden CEO
The athletic juggernaut has poached Gulden from one of its rival brands, Puma.
Puma Names New CEO, as Adidas Interviews Its Current One
The executive changing of the guard comes at a time when both athletic giants are trying to gain ground amid…
Adidas ‘In Talks’ with Puma CEO as Yeezy Maker Guts Workforce
The German rivals could see a changing of the guard as a Georgia Yeezy supplier laid off most of its workers…
Building Physical and Virtual Bridges With Karlie Kloss
"I am certainly a futurist," said Kloss, who wants to connect physical fashion with the virtual universe, and…
‘Saturday Night Live’ Mocks Kanye West’s Unauthorized Visit to Skechers’ Offices
"SNL" cast members, including Cecily Strong and Bowen Yang, spoofed the Yeezy founder, who has been engulfed…
Yeezy Rejects: Can Adidas and Gap Turn ‘S*** Into Champagne?’
What will happen to the glut of unsold Adidas and Gap Yeezy products? The options might be rapidly narrowing.