Skip to main content
X
Jimmy Choo boutique Milan
The expanded, refurbished Jimmy Choo boutique in Milan Courtesy Photo

Jimmy Choo

The Jimmy Choo brand was founded in May 1996, when bespoke British shoemaker Jimmy Choo partnered with former Vogue fashion assistant Tamara Mellon to launch a line of high-end ready-to-wear shoes.

Also part of the founding group was Choo’s wife’s niece, Sandra Choi, who started working with him in the 1989 and soon took over designing the shoes. Choi still remains the creative director and designer of Jimmy Choo and has helped turn it into a red-carpet essential for Hollywood stars, writing one of the biggest fashion success stories of the modern era.

Carrie Bradshaw loved and lost her Choos in a memorable “Sex and the City” episode during the early 2000s. Beyoncé sang about them. They’ve also been a favorite of the British royal family (from Princess Diana to Kate Middleton and Meghan Markle) and worn by American first ladies on both sides of the aisle, including Michelle Obama and Melania Trump.  

Choo himself left the brand in 2001 as part of the company’s first sale to Phoenix Equity Partners, and Mellon departed in 2011 after the brand’s acquisition by Labelux. Jimmy Choo was purchased for $1.2 billion in 2017 by Capri Holdings, which in late 2024 will become part of Tapestry.

Jimmy Choo

Jimmy Choo Unveils Major Collaboration With Sailor Moon

Accessories are used as canvasses to depict iconic scenes from the original manga series, while a pair of…

Keke Palmer Highlights Baby Bump in Ruched Bodycon Dress on ‘The Tonight Show Starring Jimmy Fallon’

The actress, who is expecting her first child, is promoting her podcast, "Baby, This Is Keke Palmer," and her…

Kendall Jenner Fronts Jimmy Choo’s Spring Campaign for Second Time

Ads were shot by Carlijn Jacobs in New York.

Michelle Yeoh Brings Voluminous Pink Carolina Herrera Sleeves to Critics’ Choice Awards 2023 Red Carpet

Yeoh is nominated for Best Actress for "Everything Everywhere All at Once."

Jenna Ortega’s Gucci Cutout Dress at Golden Globe Awards 2023 Delivers Grecian Inspiration

The actress is nominated for Best Actress in a Television Series — Musical or Comedy for her role in…

From Lucky Manolo Blahnik Heels to a Viral Max Mara Coat: Nancy Pelosi’s Political Style Statements Through the Years

Nancy Pelosi has been one of the biggest history makers of her lifetime and she did it all in style.

What’s Next? Designers, Actors and Models Reveal 2023 Plans at the Fashion Awards

Paloma Elsesser revealed exclusively she's writing a book; Christine Quinn is coming back to TV; Rick Owens…

Jacquemus Does Home, Olivia Munn Fronts Le Ligne, Nike Tops Cyber Resale

Simon Porte Jacquemus has done a home line with Tekla, Olivia Munn fronts Le Ligne's holiday ads, Nike and…

Jimmy Choo, Timberland Collaborate With Harlem’s Fashion Row on Capsule Collection Featuring Justine Syke and Pi’erre Bourne

The collection includes seven styles for men and women.

Olivela Offers Exclusive Capsules for Giving Tuesday

Twenty percent of the net proceeds will go directly to the Obama Foundation's Girls Opportunity Alliance.

LVMH’s Archive Sale, Katie Grand’s Prize, Sandra Choi’s Claridge’s Vision

LVMH has launched the archival platform Heristoria, Katie Grand will receive the Isabella Blow Award, Jimmy…

Jimmy Choo’s Sandra Choi on Designing a New Type of Christmas Tree for Claridge’s Hotel

The designer discussed sustainability, her Christmas plans and 2023 projects.

Moda Operandi’s Club Moda Launches 75 Party-ready Pieces for Holiday

The capsule features exclusive looks from 30 ready-to-wear and accessories brands.

Florence Pugh Takes on Vibrant Autumnal Florals in Tea-length Dress for ‘Late Night With Seth Meyers’

The actress talks the "The Wonder," set to debut on Nov. 16, wearing a dress from Lorenzo Serafini's resort…

Capri’s Leaning in on Driving Margins for Growth

Capri's raising prices one more time for spring before taking a pause, looking to sell less at higher prices…