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Guess Bets on Denim-Loving Gen Z to Fuel Growth

Guess cited denim, market expansion and Gen Z engagement as major focus areas to fuel growth and meet revenue…

Guess USA Built a Skate Park to Fete Second Collaboration with Babylon

Guess turned space outside of its Downtown Los Angles headquarters into a skate park last weekend with…

Guess Aspires for 75 Percent of its Denim to Be Sustainable by 2025

Guess sets new sustainable goals as it diversifies its sourcing countries and searches for "smarter" fiber…

Guess Gets Q4 Lift From US Market, E-Commerce

Guess attributed Q1 2022 success to US market and e-commerce, and remains optimistic for the future.

Guess Originals Showcases Surf-Ready Denim in New Summer Collection

Guess Originals finds inspiration in California's surf scene for its Summer 2021 denim and lifestyle…

Guess to Set New Targets as Sustainability Becomes Second Nature to Business

After educating the corporate team, Guess director of corporate sustainability Jaclyn Allen says the brand…

Guess Launches Model-Led Mentorship Program Following Abuse Claims

Guess launched the Guess Safe Spaces/Model2Model Program, a personal and professional development initiative…

Guess’ Paul Marciano Again Under Fire for Past Alleged Sexual Assault

Guess founder Paul Marciano is now facing new claims he sexually assaulted MGA store employee Eileen Toal in…

Guess Looks to China, More Efficient Supply Chain, to Reach 2025 Financial Goals

Guess plans to focus on the China market and cut inefficiencies within its supply chain to meet aggressive…

Former ‘Guess Girl’ Drew Barrymore Inspires the Brand’s Latest Collection

Guess and streetwear label Pleasures launched a new collection featuring nostalgic imagery from Guess' Drew…

Guess Founder Paul Marciano Sued Over New Sexual Assault Allegations

Guess founder Paul Marciano is being sued over allegations he sexually assaulted an unidentified model…

Guess Cuts Style Count by 38%

CEO Carlos Alberini shared the denim company's goals for growth.

2020 in Review: Guess Emerges from the Year with Stronger Sustainability Stance

Guess doubled down on its celebrity partnerships and sustainability goals in 2020, and expects to emerge…

Guess Reports More Stable Q3 Thanks to European Wholesale Efforts

Guess reports improvement in its third quarter after the company experienced a turbulent second quarter of…

How Guess Is Taking the Guesswork Out of Buying Vintage

Guess steps into resale with Guess Vintage, an online program of exclusive hand-picked certified vintage…