guess
Model and Actress Iris Law Features in Nostalgic Campaign for New Guess Jeans Label
The new Guess Jeans label is drawing on the spirit of the Guess Inc. campaigns from the '80s, '90s and 2000s.
Levi’s, Guess Activate at Coachella; Wrangler Plans to Break Guinness World Record at Stagecoach
Denim brands roll out their festival season activations.
The Next Generation at Guess Inc. Is Taking Center Stage With New Jeans Label
Nicolai Marciano is unveiling a new denim brand for Gen Z.
WWD Recommends
Guess Prepares to Build With Rag & Bone as Earnings Top Estimates
The denim retailer also agreed to pay out a $120.8 million special dividend.
Guess Adopts Interloop’s Upcycled Banana Fiber
Loomshake is Interloop's solution for agriculture waste.
Georgina Rodríguez Returns to Guess for SS24 Campaign
The Netflix star's second campaign with the Los Angeles brand takes place at a luxury villa in Madrid.
How Guess Will ‘Reclaim Our Denim Legacy’
The Los Angeles fashion giant believes the new brand it launched at Pitti Uomo this week will drive revenue…
New Guess Jeans Brand to Be Unveiled at Pitti Uomo
Nicolai Marciano, chief new business development officer, presented the trademarked Guess Airwash technology…
Denim Brands to Make Their Mark at Pitti Uomo
The Florence men's trade show kicks off this week.
Guess Canada Facing Investigation Over Potential Uyghur Forced Labor
The company joins the likes of Diesel, Levi's, Nike and Zara in facing scrutiny from Canada's corporate…
Guess Targets Gen Z and Men with New Jeans Brand
The new Guess? Jeans brand is the company's way to address the business casual movement head on.
Guess Releases Fourth Edition of Photography Book
Four decades of "Guess Girls" and more come together in a new collectible coffee table book.
Shuffle Board: Nordstrom Names HR Chief, Timberland Announces New CMO
John Lewis Partnership is looking for a chairman to succeed Sharon White.
Guess CEO Touts ‘Very Healthy’ Denim Trends
The Los Angeles company has been working hard "not to promote" as it tries to get Guess and Marciano seen as…
What Nordstrom, Abercrombie and Gap Say About Supply Chain Costs
Each company discussed different areas of logistics during their calls to Wall Street this week.