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G-Star Raw

10 Men’s Sustainable Denim Brands with a Conscience

With Earth Day around the corner, conscious consumers can go green by supporting these sustainable denim…

G-Star Raw Entertains with a Virtual Fashion Show

G-Star Raw hosted a "Stay-at-Home Catwalk" on Instagram Stories for people around the world to experience…

COVID-19: Denim Industry Ramps Up Relief Efforts

As the coronavirus crisis forces the denim industry to press pause, companies large and small are responding…

Here’s What to Wear Besides Leggings While Working from Home

Switch up your sweatpants routine with one of these denim-inspired pants for a small sense of normalcy in…

Rivet Awards Honor the Top Denim Collections at Project Las Vegas

The Rivet Awards honor the top Fall/Winter 20-21 denim collections, best sustainable products and denim…

G-Star Raw to Launch Recyclable Stretch Denim This Month

This spring, G-Star Raw launches a new sustainable collection featuring 100 percent recyclable, Cradle to…

G-Star Raw Shines a Spotlight on Amsterdam’s Denim Talent

Fashion may not be first to mind when people think of Amsterdam, but with brands like G-Star Raw, denim heads…

How Boundless Creativity Led G-Star Raw to Establish Signature Looks

Few denim brands are true originals when it comes to design, but G-Star can count itself among the elite.

In 2019, G-Star Raw Celebrated 30 Years of Denim Design and Innovation

G-Star Raw's philosophy to innovative and fuel many firsts in the denim industry remains strong 30 years…

Aitor Throup to Unveil Second Brand in 2020

Focused on accessible sportswear pieces, The DSA brand will be unveiled during Paris Men's Fashion Week in…

G-Star Raw Adds Stretch to Family of Cradle to Cradle Certified Gold Denim Fabrics

G-Star Raw is growing its family of Cradle to Cradle (C2C) certified gold denim fabrics.

30 Years Later, G-Star is on an Artistic and Sustainable Journey

Gwenda van Vliet, G-Star Raw's chief marketing officer, shares how the company's long-standing relationships…

G-Star Joins UNCC’s Fashion Industry Charter for Climate Change

G-Star Raw is the latest brand to double down on sustainability and join the UNCC's Fashion Industry Charter…

G-Star Raw Introduces Sustainable Weatherproof Denim

This fall, G-Star Raw introduces a new weather-proof version of its 3D denim innovation.

EXCLUSIVE: Aitor Throup Announces Upcoming New Men’s Label

The designer said the new brand will be teased later in 2019 before kicking off in 2020.