Emu Australia
Why Emu Australia Is Still ‘First and Foremost’ a Wholesale Brand
Amid an industrywide shift to prioritize DTC channels, the shearling brand said it's sticking with its retail…
Coronavirus Is Forcing Shoe Sales Reps to Drastically Shift Strategy — Here’s How They’re Selling Product Now
From Zoom selling to trade shows.
Emu Australia on Entering the Tween Footwear Category
Emu Australia has been offering up winter-focused footwear for over 20 years. The brand known for its men’s…
Why Brands Are Moving Towards Waterproof
Modern consumers want to ensure their shoes survive an impromptu rainstorm and brands are following up by…
Emu Australia’s Commuter-Friendly Fall Collection
Emu Australia’s collection for Fall ’17 confirms that it is more than sheepskin brand. The California-based…
Brands Reveal Their <em>Most Popular</em> Shoes at FFANY
What were some of the hottest styles at FFANY New York Shoe Expo? VAMP was in the house and pinned down the…
Footwear Brands <em>Debut</em> New Ideas and Concepts for Fall ’17
Newness from footwear brands at FFANY (Nov. 30-Dec. 2) came in the form of light up boots, premium…
<b>Emu Australia</b> Adds Tween Sizes for Fall ’17
Emu Australia is experiencing a growth spurt. The cozy brand is expanding some of its key styles to fit…
Summer Market: <em>What’s New at Outdoor Retailer</em>
With Outdoor Retailer’s Summer Market taking place Aug. 3-6 in Salt Lake City, a bevy of fresh spring styles…
The Look: Tie the Knot
Laces are not just for tripping over anymore. Women’s footwear brands are incorporating ankle ties as an…
The Look: <em>Denim Dudettes</em>
Rihanna and Manolo did it. So did Roger Vivier. Now the denim shoe trend is trickling from designer to…
<b>Year-Round Comfort</b>: Emu Australia Adds Spring Slippers
The comfort of premium sheepskin is becoming a year-round phenomenon. Emu Australia unveiled its first range…
<b>Emu Australia</b> Moves Headquarters Back to California
Emu Australia is making the move back to California. Having spent the last five years in Grand Rapids, Mich.…
Emu Australia Partners with WaterAid for <em>Clean Water Initiative</em>
Emu Australia is looking to help those without access to clean water through a new global partnership with…
Fall ’16 Preview: Footwear That Performs Rain or Shine
Outdoor lifestyle brands are cutting down on the need to bring a second pair of shoes on a rainy day. Brands…