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Edited

How to (Try to) Plan For the Pandemic Consumer

Coronavirus-weary Americans are starting to move away from quarantine wardrobe, Edited says, but what kind of…

9 Bestselling Fashion Products of Spring/Summer 2020

A new report by retail data analytics company Edited named nine products that delivered sales during the…

5 Post-Coronavirus Opportunities for Fashion Brands and Retailers

A recent report by retail data analytics company Edited outlines five fashion trends that will shape the…

Fashion Urged to Diversify its Appeal Using ‘Metrics and Modeling’

Designer Aurora James' viral 15 Percent Pledge calls on retailers to devote that portion of their shelf space…

In Times of Crisis, Gen Z Embraces Escapist Fashion

In a bid to live a simpler life, Gen Z is embracing Cottagecore hobbies like baking, gardening and mending…

How Michael Jordan Became Men’s Biggest Style Influencer in 2020

"The Last Dance" is driving fashion brands and consumers to emulate Michael Jordan's loose '90s fits.

Could China’s Recovery Offer a Roadmap for Retail Rebound?

The fashion industry at large is looking to China as a model for COVID-19 recovery, both in terms of public…

Warm Hues Heat Up Edited’s Color Palette for Fall 2020

With color an emotional driver in consumer purchases, Edited shares its top colors bound to warm up retail…

Fashion Retail Must ‘Decode’ Shoppers to Recoup Sales—and Quickly

Keeping a close eye on trend data and assortment strategies can help fashion retailers capture sales during…

3 Denim Trends to Bet on Come Fall, According to Edited

Edited names three denim trends for Fall 20-21 that have the potential to go mainstream once a sense of…

These Are the Best-Performing Jeans So Far in 2020

The first few months of 2020 revealed a newfound appreciation for wider fits, lighter washes and denim…

Retail Gains for Men’s Jeans Outpace Women’s

Retail data analytics firm Edited shows that the average advertised full price for jeans has climbed…

Can Stretch Denim Get Homebound Consumers Out of Their Sweatpants?

As more people work from home, a new opportunity for denim with comfort stretch properties is taking shape.

E-commerce and New Silhouettes Spark Opportunities for the Denim Market

Experts say it's blue skies ahead for the denim market as consumers experiment with new fits and ways to shop…

Which Super Bowl Quarterback Is Moving More Merch?

Super Bowl LIV is nigh, and retailers have been stocking up on merch to outfit football fans nationwide.