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Diesel

Diesel Reboots “For Successful Living” Slogan in Superhero-Themed Campaign

Diesel reintroduces its "For Successful Living" tagline for its Spring/Summer 2020 campaign featuring…

OTB Extends Facilitated Credit Initiative to Entire Group

The program is extended to the entire OTB's portfolio of brands including Diesel, Maison Margiela, Marni…

Diesel Launches Six-Month Residency at Fred Segal Sunset Boulevard

Diesel Red Tag x Readymade and Diesel Red Tag x A-Cold-Wall are among the Diesel collections will be sold at…

Diesel Seizes Thousands of Counterfeit Jeans in Global Raid

Diesel seized tens of thousands of fake items in 2019, including counterfeit jeans, hoodies and accessories…

Diesel Setting Up Big Space Inside Fred Segal for New Collabs

Ceo Stefano Rosso said an arrangement to showcase trendy collabs with A-Cold-Wall and Eric Emanuel is part of…

Diesel Marks the Year of the Rat with a Skate-Inspired Collection

Diesel celebrates Chinese New Year with a collection that puts the rat front and center.

Diesel Partners with Eco-Age to Develop Sustainable Denim Strategy

Diesel partners with sustainability consultancy Eco-Age for its For Responsible Living strategy built on four…

Collaborations Show No Sign of Slowing Down in 2020

Collaborations will live on in 2020, and a string of novel partnerships have already set the tone for the new…

Trussardi’s CEO Maps Out Growth Avenues

Maela Mandelli joined the Italian house from PVH Corp., and is working on relaunching the brand and…

EXCLUSIVE: Diesel Teams With Pronounce for China Amplification

Some pieces from the capsule will be teased with Pronounce's fall 2020 show in London, and the rest will roll…

Shuffle Board: New CEOs Named at Diesel, Brioni, Hibbett Sports, BJ’s and Maersk Units

Diesel appointed Massimo Piombini as CEO, Kering named Mehdi Benabadji Brioni CEO and Hibbett tapped Michael…

Diesel Appoints Former Balmain Executive as CEO

Former Balmain CEO Massimo Piombini will join Diesel as CEO in February 2020.

Diesel Taps Massimo Piombini as CEO

The former Balmain ceo will join the Italian company in February.

A Good Neighbor for Manhattan’s Chelsea Market

Dallas-based Neighborhood Goods has assembled more than 40 brands for its new store.

Diesel Uses T-Shirts to Promote New Miami Luxury Condos

Diesel unveiled real estate development Diesel Wynwood and launched a line of T-shirts to promote the new…