Deckers Brands
Hoka One One Takes Over as Top-Selling Deckers Brand
Deckers CFO Steven Fasching says the Hoka brand is getting priority in air freight and other expedited…
Hoka One One Touts New Sneaker’s Weight-to-Cushion Ratio
The performance footwear brand is bringing a new featherweight running silhouette into the mix.
Ugg Prevails (Again) in Five-Year Trademark Dispute
A federal appeals court rejected Australian Leather's argument that Deckers Brands' Ugg trademark should be…
Millennials and Gen Z Gave Deckers a Q3 Win
Despite operating with just 75 percent of global stores open in the quarter, the parent to Ugg and Hoka One…
Why Deckers Brands Is the 2020 FN Company of the Year
Thanks to surging sales at Ugg, Hoka One One and Teva, an otherwise challenging year has turned out to be a…
Ugg Expands Brick-and-Mortar Footprint With First NYC Flagship
The Southern California brand said it expects to roll out a "curated fleet of flagship stores" globally in…
Hoka, Ugg Are Twin Engines for Deckers’ 15% Net Sales Bump
Aided by strong online sales and the performance of running shoe brand Hoka One One, Deckers Brands saw net…
Sanuk Taps Surfing Siren for Latest Fun-in-the-Sun Footwear Drop
Sanuk's latest product drop is all about "high fives + good vibes."
It All Begins in the Heel: Deckers X Labs Debuts K-ST 21 ‘Hypersneaker’
The sneaker's core includes the Carbon Bow Technology system, a technology that transforms vertical landing…
Ugg, Deckers Brands Launch ‘Better Together’ COVID-19 Relief Efforts
Deckers Brands is providing monetary relief and product donations for medical professionals embroiled in the…
Deckers’ E-Commerce Suffers New Coronavirus Hit
Stores have been hit hard by the coronavirus outbreak, and now Deckers' e-commerce operations are set to…
Deckers CEO Breaks Down Why Leaders Should Choose Courage Over Comfort When It Comes to Diversity
Executive Dave Powers gets candid on inclusion.
Could Predictive Capabilities Be the Next Frontier for 3-D Design Software?
Brands on board with 3-D design software issued a stark warning to laggards: get on board soon, or risk…
The Tide Begins to Turn for Footwear Brands With Consumer-Oriented Strategic Plans
Footwear conglomerates remain upbeat as they begin to see results from strategic plans, growth from…
Change is Good: How Footwear is Overcoming a Resistance to Technology
The footwear industry seeks a sweet spot where technology and craftsmanship merge.