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Customization

MIT Researchers Use Machine Learning to Make 3D Knitting a Cinch

MIT researchers are developing tools that would allow anyone to customize their own knitwear "without a…

Levi’s Launches Its Made-to-Order Jeans Program In Asia

The new store features a tailor shop as well as the brand's Lot No. 1 program.

Nike Adds a Customization Element to New Denim Air Force 1 Sneakers

Nike uses customizable denim to update their iconic Air Force Ones

Levi’s Enhances Customization Experience with New In-Store App

Personalizing Levi's denim is now as easy as clicking a button.

How This New Men’s Brand Brings a Personalized Custom Fit to Underwear

Newly launched Nic Tailor claims it's the first men's underwear brand to provide a completely personalized…

This Kickstarted Footwear Brand Leaves Product Design to the Consumer

pxl., a new e-commerce brand created by industry veterans, will allow users to create their own footwear…

DTC Men’s Wear Brands Customize More Than the Clothing

The founders of Ratio Clothing, Knot Standard and Black Lapel on what makes the direct-to-consumer men's wear…

Personalization is Everywhere Because Consumers Want It

A new report on personalization in the apparel industry reveals consumer demand and what these products could…

What Trunk Club and Proper Cloth Have to Say About Tailoring to the Customer

Proper Cloth and Trunk Club execs reveal why customization is making waves in fashion and how on-demand…

Amsale Goes DTC With Online Bridal Design Customization Tool

Amsale brides can choose their skirt, size, and bodice to have the customized dress of their dreams delivered…

Nike Upgrades Sneaker Customization With New Real-Time 3-D Experience

Initially known as NikeiD, Nike's online customization tool, Nike By You, is set to receive a 3-D update and…

How Siege Tek’s Customization Platform Turns Brand Customers into Advocates

The Siege Tek platform plugs into a brand's website to enable customization at scale, turning customers into…

Sketchfab’s New 3-D Nike Demo Means Real-Time Customization

Sneaker customization has stepped into another dimension.

To Woo Millennials and Gen Z, Brands Play the Long Game

At Shoptalk Daniella Vitale of Barneys and Marc Rosen of Levi's talked building brand loyalty in millennial…

Shoes of Prey Liquidates After Pausing Business in August

Michael Fox, who co-founded the customizable footwear company, said Shoes of Prey failed to evolve customer…