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Cooper Flagg

Cooper Flagg Debuted a Never-Before-Seen New Balance Sneaker That’s Coming Out Later This Year

The NBA Rookie of the Year contender capped off his season in style.

The Most Important Sneaker Releases to Watch in 2026

From highly anticipated reissues to debut signature shoes for NBA and WNBA superstars.

New Balance and Cooper Flagg to Debut Hesi Low v2 Sneaker for His First NBA Game

The sneaker will release in a colorway called clay ash with boulder.

New Balance Rebrands NBA Draft Day as Flagg Day, Announces First Cooper Flagg Product Launch

The 18-year-old prospect is expected to be drafted number one overall by the Dallas Mavericks.

Here Are the Sneakers the Best Players in the Men’s Final Four Wear

Including Cooper Flagg and the Nikes he wears despite his New Balance deal.

Cooper Flagg’s Biggest Duke Moments Are Coming in Nike Sneakers — But He’s a New Balance Athlete

The college basketball phenom secured the Blue Devil's place in the Final Four while wearing Nike Kobe…