Converse
Converse was founded by Massachusetts businessman Marquis Mills Converse. He created the Converse Rubber Shoe Company in February 1908, and on April 30, 1909, debuted the company’s first pair of rubber galoshes. It wasn’t until the mid-1910s that Converse entered the athletic market. To cater to the new but growing sport of basketball, it created the Non-Skid shoe, which in 1919 would be renamed the All-Star and eventually evolve into the Chuck Taylor All-Star (named after one of its most devoted salesmen and ambassadors).
The history of Converse is deeply intertwined with the sport of basketball. By 1955, Chucks were the No. 1 basketball shoe in America and the brand owned 80 percent of the entire sneaker industry. Throughout the 1960s, ’70s and ’80s, its sneakers were worn by the majority of pro and college teams, including legendary players like Dr. J, Larry Bird, Magic Johnson and Michael Jordan (before signing his deal with Nike). Speaking of the Swoosh, Converse was acquired by Nike on Sept. 4, 2003, for $305 million. Though Converse shoes are no longer a staple of basketball courts, they’ve become synonymous with youth culture — and counterculture — worn by artists and musicians across the globe.
Converse
Shai Gilgeous-Alexander’s Signature Sneaker Is Coming Out in Christmas Colors
Full release details for the Converse Shai 001 "Winter Red."
‘Stranger Things,’ Nike and Converse Are Dropping Five More ’80s-Centric Sneakers
Including the Air Max 1, Chuck 70 and more.
Shai Gilgeous-Alexander’s Converse Sneaker Is Getting Restocked in Almost Every Colorway
Details on the Converse Shai 001 restock.
Converse and Bluey Want Fans to Get Creative With Customizable Collection
The Converse By You x Bluey collection launches Oct. 16.
Converse and Coca-Cola Team Up on Collection Featuring Several Chuck Taylor Options Including Limited-edition Chuck 70
Vince Staples stars in the campaign.
How Shai Gilgeous-Alexander Created His Signature Shoe: Converse Directors Tell the Story Behind the Sneaker
Dr. D'Wayne Ewards sat down with Broderick Foster and Adrian Stelly of Converse at the Black Footwear Forum…
Target Circle Has Early Holiday Discounts On Crocs, Hey Dude, Converse
Target Circle Week has Converse discounted 20 percent, while special deal of the day offers are 40 percent…
Converse Redefines the Classic Chuck Taylor With the New Premium First String Collection
The collection is available now.
How NBA 2K26 Made Its Sneakers Better Than Ever: ‘Authenticity Is Always Top Priority’
This year's game features more footwear brands than any previous installment.
NBA 2K26 Comes Out This Weekend — Here Are All the Sneakers in This Year’s Game
More footwear brands are included this year than in any previous NBA 2K game.
Shai Gilgeous-Alexander’s First Converse Sneaker Gets Its Debut Release in Just Under a Month
The Shai 001 is Converse's first signature basketball shoe in 15 years.
Charli XCX Brings Bratcore Style to Converse With New Custom Chuck Taylor Launch
The shoes arrive in August.