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Consumer Behavior

Gifts That Arrive in Wooden Crates, Crowbar Included

Man Crates offers personal care, beverage and outdoor gift sets — and survival kits with machetes.

Typography Can Set Major Brands Apart

The type you use might be more important than you think.

Insights on the Evolving Role of Content

Myles Peacock of Creative Drive shares insight on how to curate relevant content to meet consumers' quickly…

As Market Moves to 50% Online Sales, Retailers Need to Respond — With Service in Mind

Antony Karabus, chief executive officer of HRC Retail Advisory, explains.

Old Navy, H&M Generate Social Buzz as B-t-s Season Peaks

Rankings from Engagement Labs also revealed the importance of off-line conversations.

The Personalization Persuasion: How to Improve the Need-Now Customer Service

Fang Cheng of Linc Global discusses the rise of customized consumer journeys to generate new touch points and…

Shopper Spend Outpaces Traffic as Top Digital Commerce Growth Factor

Salesforce's Q2 2017 Shopping Index revealed a shift in the digital landscape.

What It Takes to Succeed in Today’s Retail Landscape

Industry thought leaders convene to share strategic insights for retailers and brands.

Luring Generation Z With Coding Workshops, Cafés and Classes

Roy DeYoung, senior vice president of creative strategy at PMX Agency, explains.

Ad Blocking: How to Avoid It While Connecting With Consumers

Ad blocking can be a tool to motivate marketers to think outside of the box.

Organically Minded Consumers Shop for Superfood CPGs

The health craze has spread out of consumers' fridges and into their showers.

As AI Becomes Market Standard, Customer Service Gets a Face-lift

Retailers are finally adopting artificial intelligence into their business models — and are setting their…

How to Deploy a Successful Influencer Campaign

Tim Sovay, chief operating officer of social media platform Creator IQ, sheds insight on how brands can best…

How to Engage Hispanic Millennials: From Shopping to Social

A new report discusses the updated spending habits and consumer attitudes of segment.

The Moleskine Cafe Experience – Coffee, Art and Notebooks

The Moleskine Café in Milan is located on Corso Garibaldi 65.