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collaborations

EXCLUSIVE: Olipop Partners With Goodwipes on ‘Peachy Clean’ April Fools Collaboration

Launching April 7, the peaches and cream-scented butt wipes will be available exclusively at Walmart and on…

Why Versace’s Onitsuka Tiger Sneaker Collab Is About to Take Over

The yet-to-be released collab has already been seen on "Industry" star Myha'la and Paris Opera principal…

As Pokémon Market Continues to Heat Up, Puma Swoops in With Capsule Celebrating Pikachu, Mimikyu and More

The collection includes sneakers, apparel and accessories.

Camilla Partners With The Met on Capsule Collection

The 73-piece collection launches online on April 7 and in select Camilla boutiques and stockists on April 8.

Off-White Taps 10 Creatives to Reimagine Key Pieces in 10 x 10: Icons Project

Designers, photographers, musicians and others will recreate signature products dropping every two months.

‘The Devil Wears Prada 2’ Collaborations: L’Oréal Paris, Tweezerman, Walmart and More

The highly anticipated sequel premieres in theaters on May 1.

EXCLUSIVE: E.l.f. Cosmetics Taps College Basketball Star Flau’jae Johnson for Year-long Partnership

The LSU basketball player is the latest female athlete to be tapped by the brand after Billie Jean King…

Nike’s Air Max Day 2026 Releases Are Stacked — Here’s Every Sneaker Drop You Need to Know

The roster includes familiar classics like the Air Max 95 OG Big Bubble and Nike's latest innovation, the Air…

Virgil Abloh Archive’s Air Jordan 1 Raffle Is Open Right Now, but Not for Long

How to sign up for the reissued "Alaska" collaboration.

EXCLUSIVE: Veronique Gabai Launches Rose Première by Kelly Rutherford

An ode to the South of France and their 15-year friendship, the floral scent features base notes of Rose de…

EXCLUSIVE: Revive Collagen Names Mel B Global Brand Ambassador

The singer will front the supplement brand's menopause range, which includes Menopause Max, Beauty Sleep and…

EXCLUSIVE: Birkenstock Debuts Wire Buckle Arizona and Boston Styles in New Faherty Collab

The updated buckle used in the two shoe models features softened edges and an industrial finish.

Bad Bunny’s Newest Adidas Signature Sneaker Will Be Released Soon

The sneaker debuts this month alongside a collection of Bad Bunny x Adidas lifestyle apparel.

Timberland, Supreme and MM6 Maison Margiela Are Releasing New Limited-Edition Boots This Week

Featuring a bold money print graphic and shearling liners.

BetterHelp Becomes Billboard’s First Official Mental Health Partner

The yearlong partnership will center around "Like Minded," a video series spotlighting emotional…