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Changing Markets Foundation

All About Shein’s Emissions Ambitions

Shein revealed plans to tackle its carbon footprint and committed $7.6 million to the Apparel Impact…

Boohoo’s Kardashian Collab Sparks ‘Peak Greenwashing’ Backlash

"You've got to laugh, really," one insider said of Kourtney Kardashian Barker's new role as Boohoo's…

‘License to Greenwash’? Report Slams Popular Certifications as Sustainability ‘Smokescreen’

From WRAP to Oeko-Tex to SAC to Bluesign, fashion's biggest sustainability certifications aren't "fit for…

At London Fashion Week, Activists Come Clean About Greenwashing

Sustainability campaigners are putting brands through the wringer with a new website that highlights…

Fashion’s Achilles Heel? Greenwashing.

Fashion's greenwashing problem is threatening to unravel the progress the industry has made to become more…

Patagonia, H&M, Asos, Reformation Sound Off on Fracked Fashion: ‘No Silver Bullet’

Fashion is "dragging its feet" on saying sayonara to virgin plastics while misleading consumers with nebulous…

Experts Urge Action on Addiction to ‘Fossil Fashion’

Brands want consumers to think they've got an "ecological disaster" born of synthetic fibers under control…

From Boohoo to Versace, Fashion Industry Still Lags on Cleaner Viscose

Fast-fashion and luxury brands alike have "failed to deliver" on sustainable viscose sourcing, according to a…

Americans Less Concerned About Impacts of Clothing, Want More Transparency

Americans are less concerned about the environmental impacts of their clothing, but they also want brands to…

Report: China’s Plan to Clean Up Viscose Lacks Ambition, Transparency

China's plan to clean up viscose production falls short of expectations, according to a new report released…

The “Critical” Sustainability Issue Brands Like Chanel and Missguided Are Ignoring

Viscose's impact on the environment is undeniable, yet brands are ignoring this "critical sustainability…