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Barbie

Gap Teams With Mattel for Series of Product Collabs

The first will be an apparel collection for Barbie that will drop right before the film of the same name…

Margot Robbie’s Pink Dress in New ‘Barbie’ Trailer Sparks Fan Theories and Comparisons With Dorothy From ‘The Wizard Oz’

Warner Bros. unveiled a new teaser for Greta Gerwig's highly anticipated 'Barbie' film on Tuesday.

Guo Pei Does Barbie, H&M Lands on Roblox, Tom’s of Maine Unveils Incubator

Guo Pei has designed another Barbie timed to Chinese Lunar New Year, H&M creates a game on Roblox, Tom's of…

Barbie Unveils Chinese New Year Doll With Guo Pei

The Chinese couturier, best known for dressing Rihanna at the 2015 Met Gala, reimagines the iconic figurine…

Margot Robbie Channels Retro Inspiration in Ruffled Yellow Ulla Johnson Blouse for ‘The Kelly Clarkson Show’

The actress appeared on the singer's talk show to promote her "Babylon" movie.

Ground Up Brand to Launch 8 New Licensing Partnerships in 2023 With Mattel, Hasbro and Others

As part of its Mattel deal, Ground Up will have the chance to work with one of the biggest names in the toy…

Life in Plastic: ‘Barbie’ Movie Trailer Debuts With Doll Smashing, the ‘Single Ladies’ Dance, Retro Swimwear and So Much Pink

The highly anticipated film, which stars Margot Robbie and Ryan Gosling, will premiere July 21.

Kendra Scott Collaborates With Barbie on Pink-hued Jewelry Capsule Collection

The Barbie x Kendra Scott collection plays on the current Barbiecore trend.

Barbie Totally Hair Doll Marks 30th Anniversary With Cakeworthy Collaboration

Recognized as Barbie's bestselling doll, Mattel's Barbie Totally Hair doll is celebrating its 30th…

Halpern RTW Spring 2023

A tribute to the Barbie Dreamhouse set the glamorous template for the collection.

EXCLUSIVE: Barbie Taps Hilary MacMillan for Women’s and Girls’ Ready-to-wear Collaboration

Barbie has debuted a collaborative women's and girls' ready-to-wear collection with eponymous, Canadian-based…

The Real Meaning of ‘Barbiecore’: How Fashion Is Redefining Feminism in Hot Pink

The doll's infamous hot pink hue is redefining feminism in the post-Roe era, from the runways all the way to…

How Barbiecore Is Sweeping Fashion, and Beyond

The resurgence of Barbie in 2022 is generating attention for Barbiecore style.

Barbie Releases David Bowie Doll With Red Mullet, Dramatic Eyes and Sharp Suit to Celebrate 50 Years of ‘Hunky Dory’

Mattel previously released a Barbie doll inspired by the legendary singer's Ziggy Stardust era.

Barbie’s Biggest Fashion Collaborations Through the Years

As the anticipated "Barbie" movie is in the works, WWD takes a look at some of the fashion doll's best…