Allbirds
These Brands Are Opening New Stores Coast to Coast
E-commerce might be the talk of the town, but some labels are building their brands by betting on…
Allbirds Files IPO With A Sustainability-Themed Twist
Allbirds calls its IPO a "Sustainable Public Equity Offering," setting up a framework for sustainable brands…
Allbirds Claps Back in Sustainability, Animal-Welfare Lawsuit
Allbirds is being accused of peddling "false, deceptive and misleading" sustainability and animal-welfare…
Allbirds Went Through 70 Iterations Before Getting New Activewear Right
Allbirds is working up a sweat for Mother Nature with a new line of activewear derived from natural fibers.
Allbirds Links Corporate Bonuses to Carbon Goals
Now using hemp to make apparel, carbon-neutral Allbirds' "Flight Plan" unveiled a bold new slate of…
Will a Carbon ‘Nutrition Label’ Become Fashion’s ‘New Norm’?
Getting consumers to care about an invisible menace isn't an easy sell, but some brands say a carbon label…
Brooks Brothers Owner and Shein Could Be Fashion’s Next IPOs
So far, 2021 is shaping up to be a strong year for public debuts as investor interest bounces back from…
Adidas and Allbirds Go Deep on ‘Open Source’ Low-Carbon Collab
Though their Futurecraft.Footprint sneaker missed their moonshot carbon footprint goal, it still marked a…
These are the Champions: Klarna and Fairchild Media Group Report Celebrates ‘Sustainability Superheroes’
Executives from Rent the Runway, The North Face, Nudie Jeans, Allbirds and more discuss their sustainability…
Planet First: Apparel Brands Focus on Fixing the Earth
Fashion businesses are using Earth Day as a springboard to unveil new better-for-the-planet initiatives.
Allbirds Commits to Using 100 Percent Regenerative Wool by 2025
Allbirds said it is working with Merino wool farmers in New Zealand to increase the supply of regenerative…
Allbirds’ $2M Plastics-Free Plant Leather Investment Will Spawn Shoes in December
Allbirds expects plant leather will become one of its core platforms, similar to its merino wool and…
Allbirds, Smartwool, Icebreaker Help Launch World’s First Regenerative Wool Platform
Commitments from 167 farms cover more than 1 million hectares of regenerative farming.
It’s Official: Adidas Starts Process to Shed Reebok
Adidas believes a new owner will be able to better nurture Reebok's full potential.
‘Couch Couture’: Brands Chase the Comfort Craze
Brands from Allbirds and Mango to Uniqlo and Mindd are seizing on consumer demand for soft, sofa-ready style.